You Don't Have to Be Big to be Accountable

I told everyone who would listen that after a disaster, when aid is urgently needed and time is of the essence, donors should not be unnecessarily adventurous with their giving. I advised donors to stick with large, national and international charities — organizations that have experienced people on the ground in the affected areas, are accountable to well-connected and image-concerned Boards of Directors in the United States, and have a sufficient infrastructure in place to ensure the aid truly reaches the victims.