You might need to shake up your staff’s way of thinking.

By Betty Ann Copley Harris

If you’re leading a fundraising program and lack major-gifts and planned-giving expertise, find a mentor or hire a consultant to work with you, your staff and board — someone who brings skill in major-gifts fundraising and advanced knowledge of the planned-giving field.

If you were embarking on a capital campaign, you’d hire outside counsel to guide your organization through the effort. Why not do the same to get yourself and your program up to speed with major gifts? You’ll be amazed at the results.