'And I Should Support You ... Why?'
Your organization's cause for support needs to be sharp, short and on point.
"Sponsorship" can be a very successful way to reach more supporters, as well. International development charities such as Plan, World Vision and ActionAid have built large and loyal supporter bases around the proposition of "sponsor a child." Donors want evidence that their gifts do good and are prepared to pay a premium to read that evidence in letters from the children or communities they sponsor.
- Companies:
- World Vision
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