Andy Wilder

Andy Wilder
A Closer Look at Models

The past few years have proven to be challenging for direct marketing fundraising. When you consider the 2001 terror attacks and the ensuing questions about dispersement of funds contributed as a result, Anthrax scares, the war on terrorism, corporate distrust, the recent Catholic Church opprobrium and the troubled economy, it’s no surprise that fundraisers have felt left out in the cold.