What does inflation in global social-media usage mean for your nonprofit? The "2016 Social Media Inflation Index" infographic from TrackMaven, a digital-marketing software company that analyzes content across 15 online channels for companies, might have the answers...
Bobby Brier
Does your work in the nonprofit sector excite you? It should. Does it worry you? It should do that, too. NonprofitMarketingGuide.com’s “2016 Nonprofit Communications Trends Report” highlighted some of the big reasons why—from the positives, like embracing new opportunities and reaching more donors, to the negatives, like financial restrictions and unrealistic workloads...
Hey, fundraisers, ever wonder what your friends in the finance department think of you? That (and vice versa) is what Abila set out to examine in its “Nonprofit Finance and Fundraising Collaboration Study.” The study surveyed 1,400 nonprofit professionals to determine the relationship between fundraising and finance, and how both departments can come together to form a more collaborative nonprofit...
How do donors want charities to approach them? That’s the question at the heart of new research by Rogare, a fundraising think tank at Plymouth University Centre for Sustainable Philanthropy in the United Kingdom. Led by Dr. Adrian Sargeant and sponsored by Pursuant and Bloomerang, the comprehensive, four-volume study provides a detailed look at relationship fundraising and the potential benefits it can have for nonprofits...
Communication is key to achieving success in any undertaking, business or otherwise. So, it makes sense that the communications team would be a crucial subset of a nonprofit. The "2016 Nonprofit Communications Trends" infographic from Nonprofit Marketing Guide delves into the the who, where, how often and why behind the communications department...
In the market for good news? Look no further than “The Philanthropy Outlook 2016 & 2017,” a study from Marts & Lundy, researched and written by Indiana University Lilly Family School of Philanthropy. The report projected national giving trends and examined factors that impact the outlook. Here are some of its key findings...
Liking, tweeting, sharing, posting, repinning—no matter a person’s age, social media is a big part of life. But on which platforms should your organization be most focused? If “Content Marketing: Social Media,” an infographic compiled by Score.org, is any indication, the answer may come down to your target demographics...
As a nonprofit professional, it’s crucial to know your donors. But sometimes that’s easier said than done. In its “Fundraising Advisor 2015 Benchmark Report,” Abila, a software and service provider for nonprofits, surveyed 270 nonprofit professionals on when and how they engage donors....
Governance and risk management—two of the biggest concerns in the nonprofit sector right now, according to “Managing Risk in a Riskier World,” a study of top nonprofit executives by accounting, tax and advisory firm CohnReznick...
Ah, Twitter. Modern nonprofits can find immense benefits from this social-media giant simply by creating a handle and describing their missions in 140 characters or fewer. But there are some tricks to maximizing your Twitter return on investment, highlighted in MobileCause's infographic “Getting a Handle on Twitter for Nonprofits”...
