The last election provides a prime example of what I consider to be the loss of science in today’s fundraising campaigns. On any given day, I probably received 20 emails from the same organization. Its “strategy” amounted to nothing more than throwing spaghetti noodles against the wall to see what stuck. There was no conversation, and there was no appreciation of my past giving habits...
Kim Cubine
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Corporate growth is almost always a good thing. It can augment the bottom line, create new jobs and open new business opportunities. Yet, expansion can sometimes create unforeseen human resource issues, especially in small organizations. In a rush to fill the personnel gap growth creates, companies often accelerate staffing actions without first assuring structures are in place to maintain organizational identity.