In the recent article “9 Fundraising Myths Shattered,” published here on NonProfit PRO, one of the myths the author sought to debunk was that you need an outside consultant for your capital campaign. It’s true that not every nonprofit needs to have an outside consultant in order to conduct a successful capital campaign. But many clearly do—and even those who don’t might have good reason to consider using outside counsel...
Mark Bergethon
Through the implementation and analysis of hundreds of capital fundraising campaigns, my company has identified several fundamental principles that are keys for success. We believe adherence to the seven enunciated principles below will be critical to producing optimal campaign results.
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