Paul M. Katz, author of “Good Influence,” is a veteran music industry executive, multi-Grammy nominee and thought leader in the cause influence field who has guided nonprofits, companies, high-profile artists and other influencers in driving meaningful social impact campaigns for more than two decades.
As CEO and founder of social impact agency Entertain Impact, Katz has led marketing and advocacy campaigns that have raised awareness, support and funds for philanthropic, social justice, and purpose-driven organizations over the past two decades — including the African Wildlife Foundation, Bill & Melinda Gates Foundation, National Trust For Historic Preservation, Rotary International, ELMA Philanthropies, and WHO Foundation. These campaigns have been supported by hundreds of influencers, including Kevin Bacon, Ziggy Marley, Angélique Kidjo, John Legend, Lupita Nyong’o, Mark Ruffalo, Annie Leibovitz, Usher and Desmond Tutu.
