Rod Arnold

Monthly giving is the holy grail of fundraising, but many nonprofit leaders are frustrated when their programs are stagnant and not growing faster. So, how do you elevate your monthly giving program to its full potential?

We’re living in an era of continuous bad news, and it’s coming at us all day long, through our phones, laptops, TVs and watches.

As we progress through this pandemic, it still feels like there are a lot of unknowns.

These are troubled times. The coronavirus pandemic is disrupting the world in ways we could have never imagined.

Is your website working for you or against you? Even if your site looks great, that doesn’t mean it’s working effectively. Here are three keys that can help turn your website into a marketing machine that converts visitors into donors...

Can you believe it’s almost over?! The end of summer means school is back in session and cooler weather is on the way. And for nonprofits, it also means something else: Year-end giving season is just a few months away!...

What is it that makes some nonprofits seem simply irresistible? And how can you harness that energy for your organization? If you look closely, you’ll see there are a few key ingredients they seem to have in common. And these ingredients really have to do with their storytelling...

Our lives are full of noise. We’re bombarded by messages designed to interrupt and grab our attention. Here are three keys to help you find your voice and communicate with power, so that your message will resonate with donors...

Quick question: How do you feel about your marketing and fundraising? Do you feel like everything is going as well as possible? Are you hitting your goals? Bringing in potential donors?

As a leader, attracting new nonprofit donors and keeping them engaged is essential to your success. But what makes donors tick? And what do they really want from you?...

The best nonprofit organizations develop and execute their marketing plan with the same level of rigor as any for-profit brand. At the end of the day, we are ultimately trying to sell our cause to people, get them to engage with us, donate to our work and then advocate for our organization...