Agencies & Consultant

NEW YORK, June 2, 2009 — Weber Shandwick announced today it has launched a global Social Innovation specialty group. Social Innovation expands and deepens the firm's ongoing work for clients interested in corporate responsibility, sustainability, strategic philanthropy, cause marketing, and advocacy. Using its own proprietary "3C" approach to advancing successful societal and environmental initiatives on behalf of clients, the specialty practice offers custom-designed programs that empower Consumers, guide Companies, and strengthen Communities.

WALTHAM, Mass., June 2, 2009 — Brainshark, Inc., a leader in on-demand presentations, today announced that the New England Center for the Performing Arts is the latest grant recipient in the Brainshark Non-Profit Program. With the grant, the center will leverage Brainshark to create high-impact, on-demand multimedia presentations to increase awareness and galvanize volunteers and prospective donors.

PITTSBURGH, PA, May 27, 2009 — TowerCare Technologies, Inc. has announced a Partnership Program for nonprofit industry consultants. With this program, TowerCare will educate nonprofit industry consultants on its flagship product, DonorPro, its easy to use, affordable constituent management software for fundraising. These nonprofit consultants will then be able to help their clients evaluate the use of donor/donation management software and determine if DonorPro is the right fit for their organizations. As part of an ongoing effort to make nonprofits aware of the best resources available to them, TowerCare will also spotlight its nonprofit consultant partners on its website and feature them in a directory circulated to all DonorPro clients.

DALLAS, May 22, 2009 — Alliance Data Systems Corporation (NYSE: ADS), a leading provider of loyalty and marketing solutions derived from transaction-rich data, today announced that its Epsilon subsidiary has signed a multi-year extension agreement with Washington, D.C.-based National Geographic Society to continue providing database hosting and marketing services. National Geographic, a large Epsilon database client since 1997, is also an Epsilon permission-based email and Epsilon Targeting client.

FORT LAUDERDALE, Fla., May 18, 2009 — Totally free, one-on-one fundraising consulting is now available for all Hawaii and U.S. nonprofits 24/7 at www.fundraisershotline.com.

May 18, 2009 — Merkle (www.merkleinc.com), one of the nation’s largest and fastest growing database marketing agencies, announced the acquisition of Little Rock, Ark.-based CognitiveDATA, a marketing technology company with award-winning, data quality innovations that help recognized retailers, insurance providers, nonprofits and financial services organizations ensure the accuracy of mail files and eliminate waste in their direct mail programs.

White Plains, New York, May 14, 2009 — Veteran fundraising agency Carl Bloom Associates (CBA) is adding pledge drive and telethon consulting to the expanding catalog of services it offers its partner/clients with the addition of long-time public television pledge drive producer Mary Ann Donahue as its newest professional associate.  Effective immediately, Donahue will work alongside CBA and its clients in public broadcasting and at other not-for-profits to professionalize and optimize their on-air fundraising drives.

Charleston, S.C., May 12, 2009 — Blackbaud, Inc. (Nasdaq: BLKB) today announced the increasing adoption of Blackbaud Sphere™ by public broadcasting stations to enhance online member acquisition and engagement. Since the addition of Sphere and Team Approach® to Blackbaud’s family of products, and the increasing desire of members to connect online, public broadcasting stations across the country are beginning to further realize the benefits of a unified view of members.

Horsham, PA, May 4, 2009 — After an extensive evaluation, both DonorPerfect Installed and DonorPerfect Online (a web-based fundraising solution) received more “Excellent” ratings for their features then any other products. In addition, the report identifies several purchasing categories for nonprofits, and DonorPerfect received 6 recommendations for the online version, and 5 for the installed version.

DENVER, May 11, 2009 — Mercy Housing, a national nonprofit affordable housing organization based in Denver, has hired conversion-driven marketing agency 90octane to create and implement an integrated search engine marketing (SEM) program.