Agencies & Consultant

Ellen Cobb Church and Jennifer Mercer have teamed up to launch the Thrive Marketing Group, according to a company release. Thrive is a team of fundraising professionals who will take traditional fundraising strategies and combine them with new emerging insights and strategies to meet the needs of their clients.

Most nonprofits work with agencies in the marketing and fundraising arena. But some of those relationships are not “healthy.” Is it about management style? Is this a “carrot versus stick” debate?...

If your organization is in need of advertising agency-level work, there are two ways to go: lead the search for an outside agency or establish your creative team as the go-to in-house agency. If working with an outside agency is not feasible, consider positioning your in-house team as the in-house agency of record for the project. Here's how...

Scrutiny of the Wounded Warrior Project has increased since reports have questioned the nonprofit’s spending. It’s not known if the reporting is 100 percent accurate, and the organization denies any wrongdoing, but the attention has pushed the nonprofit to act....

Newport Creative, Duxbury, Mass., today announced that David Gregory has joined its growing fundraising team as vice president of business and strategic development. Gregory was chief financial officer at Michigan Humane Society before joining Newport Creative. The move is a strategic part of the agency’s growth plan and commitment to the animal welfare market...

My dream always has been to overcome the barriers of both accessibility and availability. To give the leaders of even the smallest, most modest organizations the opportunity to fulfill their potential. On Tuesday, The Eight Principles™ team launched a platform, which makes the principles of strategic fundraising and paradigm concepts available to any nonprofit organization at any time, in any place.

Software providers DonorPro and Salsa Labs last week announced that they have joined forces to create an integrated online communications, fundraising, advocacy and donor management platform designed to radically enhance constituent engagement. Through this combination, nonprofit professionals will look to accelerate growth of their supporter base, raise more money and amplify their advocacy voices...

Before you can reap the benefits of an agency partnership, you have to make the big decision to bring in an agency. How do you know you’re ready? When is the right time? While every organization is different, we’ve found that there are a few universal reasons to start the agency search...

Merkle Response Management Group (Merkle RMG), a subsidiary of Merkle, the technology-enabled, data-driven performance marketing agency, has been selected by Save the Children to handle donation processing and fulfillment services in support of its direct mail program.

DaVinci Direct has won more than 100 awards for creative excellence in several different competitions. Now, the agency has added to its total. At the New England Direct Marketing Association’s 2015 NEDMA Awards for Creative Excellence in Boston, DaVinci Direct won 17 awards—one of the highest award totals of any agency in the competition. “The…