Annual Campaigns

Our Thriving Generation of Generosity—#GivingTuesday Tops $380M in 2018
November 29, 2018 at 1:11 pm

The most anticipated day of the year for those of us in the nonprofit world is, perhaps, #GivingTuesday. Created six years ago by the Belfer Center for Innovation and Social Impact at the 92nd Street Y, #GivingTuesday puts an emphasis on the gift of charitable giving and acts as the kick-starter for the holiday giving season...

Year-End Tip No. 4: Thank-You Calls
November 27, 2018 at 12:32 pm

Many nonprofits receive 40 percent or more of their annual fundraising in the final weeks of the year. Start planning now—don’t wait until it’s too late. I have a few really hot “tips” for you about year-end giving, but first, here’s the data supporting the “tips.” By sharing these first, my “tips” will be self-evident...

PayPal, Facebook Matching Donations Up to $7M for #GivingTuesday
November 27, 2018 at 12:22 pm

PayPal and Facebook have always been big supporters for charitable organizations. Today, on #GivingTuesday, to help encourage our community to give in a big way, the two have partnered up to match donations up to $7 million, their largest giving program to date...

#GivingTuesday 2018: What to Know
November 26, 2018 at 2:11 pm

We hope everyone is coming to this Monday well rested, bright-eyed and bushy-tailed, ready to take on the week, especially with the biggest giving day less than a day away. Last year, #GivingTuesday brought in an estimated $274 million...

Year-End Tip No. 3: Focus on Female Donors
November 9, 2018 at 1:03 pm

Many nonprofits receive 40 percent or more of their annual fundraising in the final weeks of the year. Start planning now—don’t wait until it’s too late. I have a few really hot “tips” for you about year-end giving, but first, here’s the data supporting the “tips.”...

It’s Year-End... Time to Step It Up!
November 9, 2018 at 12:53 pm

The world of fundraising spins quickly throughout the year. It seems to spin at a constant speed for nine months. During year end—beginning in October—the spin rates pick up dramatically and continue to increase throughout November and December when sparks begin to fly...

Year-End Tip No. 2: An Option to Volunteer
October 22, 2018 at 12:59 pm

Many nonprofits receive 40 percent or more of their annual fundraising during the year-end. Start planning now—don’t wait until it’s too late. I have a few really hot “tips” for you about year-end giving, but first, here’s the data supporting the “tips.” By sharing these first, my “tips” will be self-evident...

Year-End Drive Tip No. 1: In-Person Meetings
October 11, 2018 at 12:56 pm

Many nonprofits receive 40 percent or more of their annual fundraising in the final weeks of the year. Start planning now—don’t wait until it’s too late. I have a few really hot tips for you about year-end giving, but first, here’s the data supporting the tips. By sharing these first, my tips will be self-evident...

3 Ways to Make the Most of #GivingTuesday
September 13, 2018 at 12:49 pm

#GivingTuesday continues to grow in popularity and impact in a way your nonprofit cannot afford to miss out on. Last year alone, #GivingTuesday raised over $300 million online for charities with an average gift exceeding $120, marking a 64 percent growth in funds raised from 2016. This year’s #GivingTuesday, Nov. 27, kicks off what many consider the giving season. Are you ready?...