Annual Campaigns

Many nonprofits receive 40 percent or more of their annual fundraising during the year-end. Start planning now—don’t wait until it’s too late. I have a few really hot “tips” for you about year-end giving, but first, here’s the data supporting the “tips.” By sharing these first, my “tips” will be self-evident...

Many nonprofits receive 40 percent or more of their annual fundraising in the final weeks of the year. Start planning now—don’t wait until it’s too late. I have a few really hot tips for you about year-end giving, but first, here’s the data supporting the tips. By sharing these first, my tips will be self-evident...

#GivingTuesday continues to grow in popularity and impact in a way your nonprofit cannot afford to miss out on. Last year alone, #GivingTuesday raised over $300 million online for charities with an average gift exceeding $120, marking a 64 percent growth in funds raised from 2016. This year’s #GivingTuesday, Nov. 27, kicks off what many consider the giving season. Are you ready?...

A dynamic annual giving program is important to building a pipeline of future donors—including major donors. It is also important at helping you to fulfill your worthy mission and in providing donors with an incredible giving experience...

Can you believe it’s almost over?! The end of summer means school is back in session and cooler weather is on the way. And for nonprofits, it also means something else: Year-end giving season is just a few months away!...

An annual giving program is the foundation of a successful fundraising program and for establishing a culture of philanthropy. Even a small nonprofit should have an annual giving program, providing donors an opportunity each year to invest in your mission and endorse the difference you are making through their gift...

#GivingTuesday on Nov. 28 was an extraordinary fundraising event for nonprofit organizations—from community groups to international charities— with charitable giving totaling over $274 million...

Tis the season of giving. And your nonprofit should be making the most of the season. Consider building your December fundraising campaigns around year-end campaigning. A focus on the holiday season make donors more excited to get involved—everyone loves holiday cheer...

These December days seem to be flying by so quickly. People are making their holiday preparations—decorating the house, planning parties and buying gifts for their loved ones—and that doesn’t always include donating to charity...

It’s the holiday season: That time of year when things are busier, time seems to move faster and it’s easy to get overwhelmed. That’s why we’re here to get you a super short list of our top five rhetorical questions around holiday giving. Sure, you might know the answers already, which is why they’re rhetorical, but sometimes a little reminder is a good thing...