Annual Campaigns

Yes, it’s true! Prime giving season is here. Everybody is on high alert. Printers are buzzing. Letter shops are stuffing appeals in overtime. Email drafts for #GivingTuesday and December are flying left and right...

With the last quarter of the year upon us, companies are pulling out all the stops to achieve a winning 2017. For retailers and brands, the stakes are especially high, as the holiday season can make or break the entire financial year. Black Friday and Cyber Monday were developed to jumpstart the year-end sales period…

#GivingTuesday and the holiday season: We all know that this is the biggest time of the year for those in the giving space. Not only that, but we also happen to think that it’s the best time to try out social fundraising for yourself to see just how powerful it can be...

Welcome back to #NPPTrendingNow, a weekly video series where NonProfit PRO Editor-in-Chief Nhu Te breaks down the top three coveted stories of the week. Here's what we've got going on for you this week: the benefits of seed names in your direct mailings, tips in preparation of #GivingTuesday and the importance of personalizing your nonprofit's communication efforts...

Welcome back to #NPPTrendingNow, a weekly video series where NonProfit PRO Editor-in-Chief Nhu Te breaks down the top three coveted stories of the week. Here’s what we’ve got going on for you this week: the benefits of seed names in your direct mailings, tips in preparation of #GivingTuesday and the importance of personalizing your nonprofit’s […]

I have spoken at and attended many of my clients’ national leadership meetings, supporting their peer-to-peer income streams. I have been in a lot of bars (for the sake of science), have been in a lot of conference hotels and have spoken with a lot of volunteer leaders about how they came to be there...

Note: The following is an excerpt from the new book “Dollar Dash: The Behavioral Economics of Peer-to-Peer Fundraising.” Details for downloading Chapter 1 can be seen at the end of the blog post. I have spoken at and attended many of my clients’ national leadership meetings, supporting their peer-to-peer income streams. I have been in a […]

The National Park Foundation is commemorating the National Park Service’s 100th anniversary with its $350 million Centennial Campaign for America’s National Parks...

Girl Scouts have been selling cookies for 100 years, and in 2017 alone, 200 million boxes will be bought. Yet according to the organization's top leader, those delicious treats come with a very serious purpose—and themselves represent big money. "We have an $850 million dollar business," Sylvia Acevedo, Girl Scouts of USA interim CEO, told…