Annual Campaigns
A nonprofit’s annual appeal is a critical campaign to sustain its good work.
Several blogs ago, I explained why I object to using the word “prospect” when someone talks about a donor.
There are two words in fundraising that cause my stomach to tighten every time I hear them: “prospect” and “annual.”
#GivingTuesday results were way up compared to last year.
2020 has been an uncertain year, with the pandemic throwing all nonprofits’ fundraising strategies out the window.
The unusually high stakes of 2020 have made effective follow-up for #GivingTuesday more critical than ever.
It’s been an eventful year to say the least, but I really feel that it’s been an eye-opening one, too.
To have the best giving season in 2020, then you want to be sure you avoid these top 10 giving season mistakes.
It’s been an unusual, unpredictable year, to say the least.
During this time, many nonprofit organizations are kicking their fundraising and marketing efforts into high gear.