Crowdfunding
There’s nothing I love more than seeing a great nonprofit fundraising campaign in action. Today, I thought I would share a recent favorite with you—the Write On crowdfunding campaign. I’m a long-time stationery enthusiast in my personal life. I love writing cards to people. In fact, when my husband and I first started dating and…
When anti-gay group STOP SAFE Schools Coalition caught wind that youth organization Minus18 was selling tickets to a dance for LGBT teenagers, the group directed its Facebook followers to buy up all the tickets so no one could attend. But there was a catch. Minus18 wasn't selling tickets to the event. It was crowdfunding it. Oops!...
United Way, The Salvation Army, American Cancer Society: What do all of these nonprofits have in common? Aside from recognizable brands and worldwide reach, they all use similar techniques to raise funds and stay in the forefront of donors' minds. The public has a general idea about the vision and budgets of these organizations. You’ll…
Crowdfunding is showing up in fundraising strategic plans through a variety of ways as more organizations realize the potential of this relatively new phenomenon. When crowdfunding campaigns are run correctly, nonprofits can realize incredible returns versus traditional fundraising methods. However, don’t expect the “if you build it, they will come” result. Crowdfunding campaigns involve more…
Felicia DiRocco was one of about 30 people who piled into a packed classroom at the Stockton University Manahawkin Instructional Site on Monday wanting to learn more about crowdfunding for their nonprofits. DiRocco, a secretary for a nonprofit called the Maximillion Foundation, said the foundation has had a GoFundMe page for almost a year, but…
Kickstarter is the reigning king of crowdfunding, but its smaller rival is working overtime to roll out products aimed at expanding its customer base. San Francisco-based Indiegogo today unveiled a new program on its crowdfunding platform called Generosity by Indiegogo, which allows nonprofits to forego the 5 percent service fee the platform typically charges. The…
In 2011, in the name of raising money for the Special Olympics, I participated in the Polar Plunge. As a native Texan going to graduate school in Wisconsin, I signed up on a sunny September day not only to support the cause, but also because it seemed like something that would make for a good…
Over the past eight years, crowdfunding has become a significant trend in the nonprofit sector, and many organizations still yearn to crack the crowdfunding code. NPQ has covered this funding model with articles about possible fraud, as well as benefits and specific tactics. Like social media, crowdfunding isn’t going away, and reports on successes, along…
If you’ve decided to start a crowdfunding campaign, it’s probably for an idea that you’ve been thinking about for awhile. You’re ready to take charge and turn your dream into a reality. Crowdfunding is an excellent option for anyone to fund what matters to them, whether it’s a band’s latest album, short film, hot new…
As Syrian refugees continue to flee the violence at home, President Obama is turning to the modern tools of Silicon Valley entrepreneurship as a supplement to the more traditional means of humanitarian relief. At the request of officials from the White House Office of Digital Strategy, the crowdfunding website Kickstarter has begun its first social…