Donor Relationship Management

How This Nonprofit Uses Stories to Increase Its Donor Engagement
June 4, 2019 at 1:40 pm

We’re in a revolutionary time when people are becoming more and more philanthropic and charitable giving is as easy as a click of a button. It’s because of this that nonprofits need to take their donor engagement strategies more seriously...

Sometimes You Need to Move on From a Unqualified Donor
June 3, 2019 at 12:00 pm

First, don’t put an unqualified donor into your portfolio. Put them in another category called a “To Be Qualified” list. This way, you and your manager will not put revenue goals or expectations on you or the donor...

Watch Your Language About Your Donors
May 29, 2019 at 11:50 am

You can tell what a person really thinks by the language they use or the behavior they engage in when the customer or donor is not looking. I was reminded of this truth at a Veritus Group retreat when one of our associates looked me in the eye and said: “Richard, the words you just used prove that you do not respect one of my important values.”...

The Nonprofit Chatter Ep 9: The Power of a Nonprofit Community
May 8, 2019 at 11:23 am

In this episode of the Nonprofit Chatter, Nhu Te, editor-in-chief of NonProfit PRO, and Taylor Shanklin, VP of marketing at Pursuant, are joined by Craig Comins, VP of development and communications at Family Reach, to discuss the importance of building a nonprofit community...

The Peer-to-Peer Problem Promulgated
April 30, 2019 at 12:05 pm

I’m trying to get your attention to the peer-to-peer problem that no one is talking about. I know, I know, it’s all the craze right now—up there with low-carb diets. And like all of us bread-, pasta-, potato-deprived people, you will completely fail at it. It’s going to suck all the energy right out of you...