Donor Relationship Management

Relationships are a part of life. They are essential to fundraising, and they take time to develop and deepen. There are times when an organization is not quite ready for a major campaign. It may mean spending time refining their case...

One of the more persistent problems nonprofit fundraising professionals face is how to increase year-over-year results when it appears you’ve explored all avenues and tapped all opportunities. In these situations, savvy professionals should consider whether they have taken sufficient steps to establish themselves as a nexus for their organizations...

When people engage with brands on social media, it’s usually because they are looking to build a relationship or some kind of connection. Don’t miss this opportunity. An engaged social-media audience is priceless for your organization because these connections provide the potential for increased organic growth and recurring donations...

Some of the most successful (and perhaps even leading) nonprofits that are converting members to monthly donors (often called sustainers or sustaining partners) are public television and public radio stations, all over the country...

I get a lot of fundraising mail, which is good because to this fundraiser, that’s like food to a starving person. I receive great nourishment from other people’s mail (OPM)—creative stimulation, chuckles, thoughtful moments, emotional engagement, smiles and an occasional tear...

When a donor makes an “in-memoriam” gift, they’re presenting you with more than just a one-time gift. In fact, in-memoriam donations often provide organizations with an opportunity that they let slip through their fingers...

Nonprofit leaders are looking for donors in all giving abilities. But they are not looking for just any donor. They are looking for that subset of investors who share their values and vision and—by their life situation—are ready and willing to invest...

FrontStream recently announced the launch of Panorama, an integrated fundraising platform that includes FirstGiving and Artez for peer-to-peer and online fundraising, BiddingForGood’s online and mobile auctions and GiftWorks Cloud, the company’s donor database...

Just the thought of asking for things can make even the most confident amongst us sweat. Whether it’s asking for something simple like a social media shout out or asking for a major donation, the “ask” part can really trip someone up. Not any more...

We can all agree: No one in the nonprofit sector has a tougher time of it than the small shop development director. These are the dedicated souls juggling a variety of responsibilities, from individual giving to marketing and communications, to event planning, to public relations, to stewardship and more. How do they fit applying for foundation grants into their insane schedules?...