Donor Relationship Management
I often run into fundraisers who somehow get it in their head that their donors only support their organization. Now, I know if they were being honest and really thought about it they would admit this is not true, but emotionally they act like their donors couldn't possibly support other causes. This is a problem. It's the monopoly mentality.
Continuing my follow-up to the NonProfit PRO webinar David Gunn from Salsa Labs and I presented, here are my answers to some of the questions people submitted. As I said last week, often what one person is asking is the unvoiced question of others.
Some donors make gift decisions themselves and some make them involving their family. Some involve advisors and friends. So know who those advisors are—attorneys, accountants and others who are in a position to influence the gift.
With all the modern channels to potential donors, learn the myriad of ways you can grow your list and engage new supporters.
To get a handle on what’s in store for 2015, NonProfit PRO rounded up some of the nonprofit industry’s finest, who were kind enough to share their nonprofit trends for 2015. Here are five trends on donor relations.
It’s easy to say you are becoming donor-centric, but are you measuring your progress?
The discussion around Present Self/Future Self is not new nor hard to understand. But the discipline and insight to realize when we are collecting and/or relying on Present Self information is hard.
The opinions, thoughts and feelings of our prospects, supporters and donors exist whether we seek them or not; 100 percent of the risk lies in ignoring them.
To get a handle on what’s in store for 2015, NonProfit PRO rounded up some of the nonprofit industry’s finest, who were kind enough to share these 70 trends for this new year — everything from leadership to staffing to fundraising and more.
For some reason, fundraisers or their bosses often put too much weight on the opinion of an audience of one. Rather than thoughtfully considering it in light of the whole picture, the response is too often wholesale change.