Donor Relationship Management

AFP Launches Tool to Help Fundraisers Assess, Strengthen Ethical Performance
September 29, 2011

The Association of Fundraising Professionals launched an online survey tool that allows fundraisers to assess their individual ethical performance and strengthen ethical practice. The AFP Ethics Assessment Inventory™ (EAI) allows association members to examine the alignment between their personal ethical performance, that of the organizations in which they work and their peers within AFP. Ultimately, this will help assure that a fundraiser is treating donors with utmost respect and care, building and fostering strong relationships and maximizing the effectiveness of donations.

Say What? Listen to the Messages Your Donors Are Sending
September 16, 2011

Donors constantly talk to us. One important way they communicate is by what they support (or don’t respond to). They also talk to us through their letters, e-mails, phone calls and face-to-face comments. While there’s plenty of talking going on, it’s critical that we learn to listen and interpret their messages.

American Bible Society Selects Blackbaud CRM
August 9, 2011

Blackbaud announced that the American Bible Society (ABS) has selected Blackbaud CRM to improve its supporters’ experience, from direct marketing to online engagement.

The mission of ABS, a 195-year old organization, is to share God’s word with people around the world in a language and format that they can understand so they can enjoy the benefits of transformation that comes from God.

Hello, I Love You; Won't You Tell Me Your Name
July 22, 2011

There are many ways to justify having a social presence as a nonprofit (and not too many good reasons not to have one by now). But how do you measure its value to your nonprofit?

Donors Are Different — But Some Things Never Change
July 7, 2011

Donors to a charity feeding children in Africa have different motivations than donors wanting to rescue sea turtles or support a local museum. But people are much the same and have certain wants. Responding to those wants consistently improves fundraising income.

Tales From Camp(ing)
June 1, 2011

Of course, fundraisers can't risk making promises they can't keep. But if you take the religion out of it … do you think this whole Rapture thing has anything to teach fundraisers about getting out their messages and engaging supporters?

10 Low-Cost Ways to Build a Donor and Prospect List
May 26, 2011

For many nonprofits, acquisition budgets have been cut to the bone, and attrition continues to eat away at the donor file. Here are 10 mostly low-cost suggestions to build your donor and prospect list, despite the ever-shrinking budget.