E-Philanthropy
March 30, 2012
Last week, I asked the question: How do smaller nonprofits compete — and even beat some of the bigger, established players? Keeping your mailings highly personal, having well-understood programs, offering matching-gift challenges and being highly relational are four important ways multitudes of smaller organizations stand out from the pack. But wait! There's more.
March 26, 2012
In the fall of 2010, the Chuck Colson Center for Christian Worldview was looking to build a brand-new donor base through e-mail. Here are the results and lessons learned from working with KMA.
March 23, 2012
In the fall of 2010, the Chuck Colson Center for Christian Worldview was looking to build a brand-new donor base through e-mail. Here are three takeaways it learned with vendor KMA through testing.
February 14, 2012
Ted Hart speaks with online fundraising expert Owen Charters, CEO of CanadaHelps, on his Nonprofit Coach radio show.
January 31, 2012
In this archived episode, Ted Hart spoke with Mike Johnston, founder and president of fundraising consulting firm Hewitt and Johnston Consultants, about fundraising technologies on his Nonprofit Coach radio show.
January 3, 2012
Ted Hart speaks with fundraising auction expert Jon Carson, founder and CEO of BiddingForGood, on his Nonprofit Coach radio show.
December 28, 2011
GiveLocally.net allows people who need emergency help getting food or paying the electric bill to tell their stories; donors read those stories and make donations targeted for specific individuals or families.
Attorney Brad Newman started GiveLocally a little more than a year ago. Bo Young, an Atlanta entrepreneur, came on board late last year. They purposely chose not to be a nonprofit.
"The philanthropic model needs to be more accountable, so we are accountable to our donors and our investors," Newman says.
December 21, 2011
Blackbaud announced that The Salvation Army has successfully transitioned its national Web properties, e-mail marketing, online giving and Online Red Kettle to Blackbaud Internet Solutions.
Started by a Salvation Army captain in San Francisco in 1891, the Red Kettle Campaign has grown into one of the most recognizable and important charitable campaigns in the United States. In recent years, the Red Kettle extended online, and last year, Online Red Kettles raised more than $1.6 million.
December 13, 2011
Atheist bloggers have shown their charitable side by swarming to donate money to Doctors Without Borders, in what turned into the humanitarian agency's biggest online fundraiser.
Doctors Without Borders gets about 4,000 hits on its U.S. website on an average Sunday. Last Sunday that number ballooned to 50,000 as a horde of redditors, subscribers to the social media site reddit.com, thundered across the DWB homepage.
Thousands more clicked through from the atheism sub-reddit, and headed for a dedicated site at firstgiving.com, where they have so far given $180,000.
December 9, 2011
In an online study of donors who had given by any method, conducted Nov. 15-17, 2011, Dunham + Co. discovered that online giving has become an important option for donors who are 60 years of age or older.
The study found that while 61 percent of all donors surveyed had given an online gift at some point, a surprising one out of two donors (51 percent) 60 years old and older said they had done so.
