E-Philanthropy

Check out the winners of the 2014 FundRaising Success Gold Awards for Fundraising Excellence Email (Less Than $10 Million) category from Guide Dogs for the Blind, NARAL and People for the American Way.

Check out the winners of the 2014 FundRaising Success Gold Awards for Fundraising Excellence Email ($10 Million and Over) category from the National Park Foundation and Wilderness Society.

Ted Hart speaks with Justin Perkins, senior director of brand engagement at Care2, about five guidelines for digital marketing on this Nonprofit Coach radio show.

Customers can round up their food order totals and earmark the additional amount they wish to pay as a donation to a range of charities.

Announcing the FundRaising Success 2014 Gold Awards for Fundraising Excellence. The 2014 Campaign of the Year Award winner relied heavily on powerful, consistent messaging across multiple channels.

Make sure your emails are counted among those few that survive the first and drastic purge of the day. Surprise me, involve me in a way that makes sense — and watch me grow into a donor who sticks with you. After all, retention is not a statistic, it's a relationship.

Part of the power of the ALS Ice Bucket Challenge is that it relies on specific, one-on-one invitations to participate.

Reviewing the winners across all channels for the 2014 DMAW MAXI Awards, the shared themes were engagement, extraordinary storytelling and relationship building. The stats and snapshot images of the winning Direct Mail, Digital Media, Multichannel and Telemarketing campaigns provided high-level intel of the strategies and tactics.

As FundRaising Success gears up for the ninth annual Gold Awards for Fundraising Excellence, take a look back at the 2011 Email Campaign of the Year from the Susan G. Komen Race for the Cure and Event 360.

Learn how liberal arts institution Vassar College executed a crowdfunding campaign for its annual fund.