Independent fundraising events (IFEs) are proving successful and lucrative for organizations of all shapes, sizes and missions. While it’s true that there are many benefits of starting one of these profitable programs, diving in carelessly ensures that you don’t maximize your revenue potential.
Your job is to change the culture and mind-set in your organization that a special event is everyone’s responsibility. If you increase the importance of a special event in your organization, other positive results will follow!
The biggest key to holding successful fundraising events is planning for success. Once the initial plan is developed, modifying it across multiple events and into new fiscal years requires little additional time. In the end, taking the time to organize and plan actually saves time and maximizes the opportunity to raise more money.
Following are some simple ways you can take advantage of any downtime you have during the last few weeks of summer to get more out of you fundraising marketing efforts come the fall.
Granted, I know that a group of eight people does not represent an entire audience segment, but this is not the first time I've interviewed a group of donors and supporters to find that opinions and expectations do not always line up with what we believe within our own walls.
FundRaising Success' first-ever in-person event, the Engage Conference, really was a engaging day with attendees and speakers interacting, sharing and learning.
Last weekend I attended a gala, and I was reminded about an important truth in fundraising as I watched the evening's program unfurl and listened closely to the ask: You can't fake passion.
Fundraising events do have their place, especially if your goals include raising awareness, engaging news media, and engaging volunteers. But how do you effectively grow donor relationships and giving? Should you try to engage them in a way that “converts” them to annual fund donors and then try to get them to give more? I say no.
At Run Walk Ride Fundraising Conference in Atlanta, nonprofit event fundraising consulting firm Event 360 released an inforgraphic on the nation's largest event fundraising programs by revenue.
A radiothon allows you to engage sponsors, board members, community leaders and prospects in the life of the organization. You cannot place a price on this unpaid advertising. The ultimate key to success is to keep the organizational focus simple and easy to comprehend.
