Events

Thon Fundraising Continued Growth in 2011
March 7, 2012

Exercising for a good cause continued to grow in popularity and in the sums it raises for charity in 2011, according to figures revealed at the annual conference of the Run Walk Ride Fundraising Council.     The top 30 “thon” fundraising programs generated $1.69 billion in gross revenue for charity last year, up $40.8 million or 2.46 percent from 2010 levels and the second straight year of fundraising growth, the council’s sixth annual “Run Walk Ride Thirty” study reports.

"Music for Champions" Benefit Concert to Feature Major Music Acts
February 3, 2012

The first-ever Music for Champions concert will take place on March 19 at Hard Rock Live Orlando. Proceeds from the concert will jointly benefit Arnold Palmer Hospital for Children and T.J. Martell Foundation for Leukemia, Cancer and AIDS Research. The concert will kick off the 2012 Arnold Palmer Invitational Presented by MasterCard.

Performing at the benefit concert will be country music super group Rascal Flatts, and the night will also feature at least one additional major international music act. An announcement of additional acts is expected in the coming weeks.

Alabama Gives Day to benefit nonprofits on Feb. 2
January 30, 2012

Alabama's nonprofit groups have a new online outlet for accepting donations, and on Feb. 2, nearly 1,000 of them will work together to raise millions of dollars for their causes. The initiative is Alabama Gives Day, a “virtual fundraiser” in which those wishing to make charitable contributions visit a one-stop online database that offers pages on participating nonprofits and service projects.

More than 850 nonprofits have already registered at www.algives.org. Each will be verified through the IRS before its profile is made available for potential donors to see.

British-based all-star comedy and music benefit concert to debut in NYC
January 26, 2012

The Secret Policeman’s Ball is letting America in on the party: The British-based music and comedy festival is coming to New York in March. Coldplay, Jon Stewart, Stephen Colbert, Mumford & Sons and Russell Brand are among the acts who have signed on for the event at Radio City Music Hall on March 4. The concert will benefit Amnesty International, as it has since it started back in 1976 with celebrities like John Cleese.

IHOP Expands Giving Options for National Pancake Day Fundraiser
January 25, 2012

IHOP is on a mission to raise $2.7 million for Children's Miracle Network Hospitals and other local charities with its National Pancake Day celebration, set for Feb. 28, and it is making it easier than ever for guests to participate with an online giving option and a month-long bounce-back balloon sales offer.

National Pancake Day invites guests to enjoy a free short stack of pancakes from 7 a.m. to 10 p.m. with the hope that they consider making a voluntary contribution to support the Children's Miracle Network Hospital in their area.

Campaign Strategies to Achieve Peer-to-Peer Fundraising Goals
January 11, 2012

As peer-to-peer fundraising becomes easier to adopt, the methodology has been adapted for many different types of campaigns. Depending on your goals, you might consider one of the following types of peer-to-peer campaign strategies.