Fundraiser Education

Easter Eggs in Your Donor Database
March 29, 2016 at 10:02 am

Every year I organize our neighborhood Easter egg hunt. I stuff and hide more than 600 eggs, and love watching kids run through the field searching for them. The excitement they feel when finding an egg is the same rush I get when I discover something actionable in a client data file. It got me…

8 Steps to Incorporate Mobile Fundraising into Your Advocacy Campaign
March 25, 2016 at 10:07 am

If you're in the business of advocacy, chances are you're a passionate individual. You think globally and act locally. You care about having your voice and the voices of those you advocate for heard above the fray. Whether you're lobbying, litigating, educating or organizing for your cause, there's one common factor that all groups have…

Are Donors More Likely to Support Fundraisers or Fundraising?
March 24, 2016 at 8:59 am

There’s a difference. Most people are used to events. Those are fundraisers. They’ve seen them, been to them, even helped plan them. They're galas and raffles, dinners and golf tournaments, 5Ks and bake sales. They’re transactional in nature, and in every community on any given day, there’s one happening. But fundraising is a different thing.…

Big Shoulders, Giant Sass: Lessons From the International Fundraising Conference
March 23, 2016 at 10:29 am

This week, I was at the Association of Fundraising Professionals International Fundraising Conference in Boston. Many sessions were worth the time away, but there was one, in particular, to remember. Three people took the stage. These three helped launch, build and grow organizations such as Amnesty International, Greenpeace International, Planned Parenthood, Sierra Club, Heifer International and more...

Always Have a Development Backup Plan
March 23, 2016 at 10:05 am

When I embarked on my own in fundraising consulting I had only one client that I served as a sole practitioner. I soon realized that I was missing the synergy of a team. Collaboration is important. We all have different skills. So, as we developed our team, we also looked for redundancy. We didn’t want just one person with a unique set of skills. We wanted backup...

Politics and Charitable Giving (Do Go Together)
March 21, 2016 at 11:13 am

With the presidential election fewer than eight months away, fundraisers, once again, are faced with the uncertainty of whether political giving this year will impact contributions to their respective organizations. It’s only natural for nonprofit executives and fundraisers to be nervous about how the 2016 presidential campaign will impact contributions to their organizations...

Stop and Get Close to the Pain
March 21, 2016 at 10:37 am

Stop for a moment, go to a quiet place and focus on the problem your organization is dealing with. It could be homelessness, drug addiction, abuse of people or animals, the effects of humankind on the environment—whatever it is, focus on it...

How to Create a Board Fundraising Campaign
March 21, 2016 at 10:17 am

Want to find a way to inspire your board to be a bigger part of your fundraising team? A social, peer-driven fundraising campaign can be a great way to get your board involved, grow your list, recruit new donors and raise money through a campaign that gets people excited. By leveraging your board members, who…

Your Most Awkward Fundraising Moment Ever
March 18, 2016 at 9:40 am

Imagine this. You’re in a meeting with a donor. So you’ve done the hardest part already: you got the meeting. This donor really wanted to meet with you, and she actually invited you to her home. You’re in her kitchen, drinking tea and getting to know each other. You find out what made her interested in your…