Fundraiser Education

Want to Guarantee Fundraising Success? Dive These 5 Fundamentals
February 10, 2016 at 11:26 am

In 2016, there are five fundamental skills nonprofits must master to guarantee success in an overcrowded marketplace. Some of these skills will seem familiar, but the way you employ them may need to be tweaked in order for you to survive and thrive in our digitally revolutionized society. Other skills may be things you’ve thought about or dabbled in, but haven’t really committed to with serious intent and dedicated resources....

8 Fundraising Lessons From the Primary Election Season
February 10, 2016 at 11:21 am

Wow. We have never seen an election cycle like this one. To some it is edifying, and to others it is quite scary. No matter what your political persuasion, here are eight fundraising lessons we can take away from this primary season....

80 Nonprofit Trends for 2016
February 9, 2016 at 10:55 am

The nonprofit sector is changing, and you need to be ready. So, NonProfit PRO reached out to some of the sector’s brightest minds and biggest innovators for predictions on what’s in store for the 
coming year. In all, we received 80 trends from 44 leaders at 34 nonprofits, agencies and consulting groups, covering everything from leadership issues to giving trends to big ideas...

Invitation Only: Nonprofit Leaders
February 9, 2016 at 9:49 am

If you work for a nonprofit and are a leader in the direct-marketing space, you need to be in N.C. in May...

What Fundraisers Can Learn From Peyton Manning
February 5, 2016 at 10:17 am

As his NFL career began in Indianapolis, I had the honor of working with Peyton Manning on a capital campaign I directed to build the St. Vincent Children’s Hospital, later to be renamed the Peyton Manning Children’s Hospital at St. Vincent. I noticed early on that he always was prepared for every meeting, interview, event and activity. He was all business and knew his role...

5 Fundraising Mistakes Nonprofits Make
February 5, 2016 at 10:07 am

Fundraising is such a misunderstood enterprise. And it’s not just misunderstood by nonprofit leaders in the trenches. The other day, I was talking to a foundation program officer, who is normally very savvy and wondered if one of his struggling grantees should think about launching a new gala event to raise some additional money. I…

How to Turn Your Board Into a Fundraising Board
February 5, 2016 at 9:59 am

One of the top complaints most nonprofit staff have is about its board. “They won’t help with fundraising;” “They don’t attend our events or even act like they care;” “Don’t get me started about 100 percent board giving–some of them think giving their time is enough.” Can it be fixed? Absolutely! Just imagine–your whole board…

Donor Relationships Belong to Organizations, Not Fundraising Professionals
February 3, 2016 at 11:11 am

Consultants, just like other fundraising professionals, have a responsibility to treat donors with respect and hold any private information in confidence. Donor relationships are not meant to be transferred when a fundraising professional leaves one organization and goes to another. Likewise, they are not to be purportedly brokered by a fundraising consultant. Neither in practice is effective for very long....

How to Solve Déjà Vu: Fixing Your Nonprofit's Groundhog Day Problems
February 2, 2016 at 11:24 am

Do you remember "Groundhog Day," the 1993 classic film? Bill Murray’s character, Phil, keeps living the same day over and over and over again. Phil tries to break the cycle of endless Feb. 2's with extreme endeavors, including kidnapping the official Groundhog Day groundhog, Punxsutawney Phil. Can you relate? Does your organization seem to address…

4 Tips for Making the Perfect Online Ask to Your Donors
February 2, 2016 at 11:17 am

If you go to a public place, whether it’s a coffee shop, bus station or university campus, you’ll notice that nearly everyone is on their cellphones, laptops or tablets. People constantly are connected to each other through the many accessible avenues on the Internet. Nonprofits are no exception! In fact, three of the top four…