Fundraiser Education

Americans Are Giving Less to Charity Than They Were 10 Years Ago
October 20, 2017 at 12:18 pm

When it comes to giving to charity, Americans are reportedly giving less than they were a decade ago. Fast Company reports that volunteering and charitable giving overall has dropped around 11 percent since the early 2000s. That number comes from Indiana University’s Lilly Family School of Philanthropy. The school has tracked philanthropic behavior over 9,000…

Are There Too Many Nonprofit Organizations in the US?
October 20, 2017 at 11:44 am

The 2017 calendar year has been a very interesting year for me. It seems that I have contacted more prospects and made a larger number of asks than in recent memory. That said, I have also received greater numbers of refusals from an array of individuals, corporations and foundations...

Fundraising Sugar Highs
October 19, 2017 at 12:48 pm

Why do so many nonprofits go for the quick fix, the easy and obvious routes to raise money? Because they work … for a while. Shortcuts and silver bullets are offered up to us every day. You’ve seen them. You’ve heard the pitches. And the truth is, we’ve all gone for them at one time or another. We’re all a bit curious. Is there really a free lunch?...

Nonprofit Software Evaluation Toolkit
October 19, 2017 at 11:34 am

Why do so many nonprofits go for the quick fix, the easy and obvious routes to raise money? Because they work … for a while. Shortcuts and silver bullets are offered up to us every day. “Cool free ways to raise money.” “Ten steps to rapid—and effortless—weight loss.” You’ve seen them. You’ve heard the pitches. […]

9 Ways Nonprofits Can Increase Community Engagement
October 17, 2017 at 11:11 am

As a nonprofit organization, it is important to be engaged and relevant to the community that you are located in. By becoming an active member in the local area, not only can you increase the recognition of your organization, but you can also meet the people that make up the very community you operate in. These people…

How Influencers Can be Cultivated Into Advocates of Your Nonprofit Brand
October 17, 2017 at 10:50 am

Influencer relationships are still often an area of untapped opportunity for nonprofits and even for many commercial side brands. And it’s not because influencer marketing hasn’t been explored; in fact, in a lot of instances, the influencer space has become somewhat over-commoditized and so crowded with noise that it becomes challenging to differentiate the truly authentic partnerships...

4 Tips to Improving User Experience for Nonprofits
October 17, 2017 at 10:43 am

Most nonprofit organizations face unique challenges when launching or simply optimizing an existing website. With so many audiences to engage—from members, advocates, donors and policymakers—content needs to resonate with a range of users, each with varying preferences, behaviors and world views...

The Nonprofit Optimization Guide
October 16, 2017 at 2:18 pm

Most nonprofits struggle to make online fundraising work. And most agencies will add "digital" on to a direct mail program, but few have cracked the code to discover what really works to raise more money online. In this free eBook, you'll learn a new methodology that will help you optimize your fundraising and grow your online revenue.

Military Charities Could Be Failing Veterans, Charity Commission Warns
October 13, 2017 at 8:38 am

Military charities set up in the aftermath of the Iraq and Afghanistan wars could be failing to protect veterans, the Charity Commission has warned. The watchdog said it was concerned that some of the charities set up to help former military personnel by people "with good intentions" were not being run properly. In a report…

Rules for Charitable Giving
October 12, 2017 at 1:27 pm

With the recent spate of natural disasters devastating communities both in the U.S. and abroad, many people turn to charities to see what they can do to help those affected by these tragic events. Over the past two decades, charitable giving has grown considerably in the U.S. The number of public charities is up almost 60 percent, from about 643,000 in 2000 to more than 1 million today...