Fundraiser Education

5 Ways Charity: Water Uses Storytelling to Inspire More Giving
October 27, 2017 at 12:00 pm

“Any brand of toothpaste is peddled with far more sophistication than the life-saving work of aid groups,” Nicholas Kristof once wrote. Nonprofits and social enterprises, unsurprisingly, struggle to compete with brands that collectively spend billions on marketing. But some have more success. Charity: Water, a nonprofit that has raised more than $260 million for clean…

Editor's Note: A Reminder of Where I Came From
October 26, 2017 at 12:32 pm

Happy October, everyone! I have a feeling it’s going to be a fantastic month. For one, I’m turning the big 2-8 at the end of the month—inching closer and closer to that 30-year milestone mark—but I couldn’t be more excited. For two, it’s the fall season...

Be a Major Gift Officer and Have a Life
October 23, 2017 at 11:21 am

The demands of a major gift officer are enormous. I don’t have to spell them all out to you, because you live it. The same can be said for a development director at a small nonprofit who has to be “everything” fundraising at your nonprofit...

Harvey Weinstein, Kenneth Cole Reportedly Covered Up Suspicious Deal Involving a Charity
October 20, 2017 at 12:22 pm

Since June 2015, the American Foundation for AIDS Research has been embroiled in an internal scandal that involves two of the nonprofit's major players, Harvey Weinstein and Kenneth Cole, following a financial deal between the two that's since fallen under scrutiny. The scandal has led to numerous board members resigning and an investigation by the New…

Americans Are Giving Less to Charity Than They Were 10 Years Ago
October 20, 2017 at 12:18 pm

When it comes to giving to charity, Americans are reportedly giving less than they were a decade ago. Fast Company reports that volunteering and charitable giving overall has dropped around 11 percent since the early 2000s. That number comes from Indiana University’s Lilly Family School of Philanthropy. The school has tracked philanthropic behavior over 9,000…

Are There Too Many Nonprofit Organizations in the US?
October 20, 2017 at 11:44 am

The 2017 calendar year has been a very interesting year for me. It seems that I have contacted more prospects and made a larger number of asks than in recent memory. That said, I have also received greater numbers of refusals from an array of individuals, corporations and foundations...

Fundraising Sugar Highs
October 19, 2017 at 12:48 pm

Why do so many nonprofits go for the quick fix, the easy and obvious routes to raise money? Because they work … for a while. Shortcuts and silver bullets are offered up to us every day. You’ve seen them. You’ve heard the pitches. And the truth is, we’ve all gone for them at one time or another. We’re all a bit curious. Is there really a free lunch?...

Nonprofit Software Evaluation Toolkit
October 19, 2017 at 11:34 am

Why do so many nonprofits go for the quick fix, the easy and obvious routes to raise money? Because they work … for a while. Shortcuts and silver bullets are offered up to us every day. “Cool free ways to raise money.” “Ten steps to rapid—and effortless—weight loss.” You’ve seen them. You’ve heard the pitches. […]

9 Ways Nonprofits Can Increase Community Engagement
October 17, 2017 at 11:11 am

As a nonprofit organization, it is important to be engaged and relevant to the community that you are located in. By becoming an active member in the local area, not only can you increase the recognition of your organization, but you can also meet the people that make up the very community you operate in. These people…

How Influencers Can be Cultivated Into Advocates of Your Nonprofit Brand
October 17, 2017 at 10:50 am

Influencer relationships are still often an area of untapped opportunity for nonprofits and even for many commercial side brands. And it’s not because influencer marketing hasn’t been explored; in fact, in a lot of instances, the influencer space has become somewhat over-commoditized and so crowded with noise that it becomes challenging to differentiate the truly authentic partnerships...