Fundraiser Education

How Sustainable Is Your Nonprofit?
June 1, 2017 at 12:12 pm

Is your nonprofit organization on the road to sustainability? In fact, the better question may be: How does the average nonprofit prepare its organization to become more sustainable? That’s what Bloomerang set to find out in its "Nonprofit Organizational Health & Sustainability Benchmark," which surveyed 600 U.S. nonprofits...

Should You Know or Do Fundraising?
June 1, 2017 at 11:54 am

I’ve been debating (with myself) lately about the difference between knowing fundraising and doing fundraising. This internal conflict came up as a result of a class I am helping develop. Although I have taught university-level courses in fundraising and nonprofit management, I still consider myself a fundraising practitioner, not an academic...

Pass the Data
June 1, 2017 at 11:52 am

Applying data mining techniques in our fundraising programs has been with us for at least a decade. It’s getting a lot more attention lately, as nonprofits seek out more dollars from their donors—with some success. Data mining is no longer a unique fundraising idea...

Peer-to-Peer Fundraising Handbook
June 1, 2017 at 9:34 am

Applying data mining techniques in our fundraising programs has been with us for at least a decade. It’s getting a lot more attention lately, as nonprofits seek out more dollars from their donors—with some success. Data mining is no longer a unique fundraising idea. Principle 6 of The Eight Principles™ is Divide & Grow™. Stated […]

Event T-Shirts (Are They Worth It?)
May 31, 2017 at 10:36 am

There is a common lack of understanding about the value of redemption in driving fundraising. As opposed to being a “thank you for your participation” item, the data shows that the act of redeeming for appropriately selected items results in higher levels of revenue on the part of volunteer fundraisers and donors alike...

Mental vs Physical: Are You Skipping One of the Two Creations?
May 30, 2017 at 1:19 pm

So many nonprofit leaders get into this sector because they are good at filling needs. They get so good at doing that they draw other people into their orbit. Because they’ve been good at doing, they just keep “doing” and think this is what nonprofit work is about...

Wise Use of Social Media: Tips for Nonprofits
May 30, 2017 at 12:01 pm

Social media can be a great tool to promote social change. Nonprofits are taking advantage of such tools to advance their mission. However, social media can pose some risks if not used properly. You should develop a policy that employees can use when making decisions about posting on social media...

Find the Right Board Giving Goal for Your Capital Campaign
May 30, 2017 at 11:53 am

What percentage of your campaign goal should your board members give to your capital campaign? Twenty-five percent? Forty percent? Ten percent? Again and again, I’ve seen board members stumble over this question. They want to do what’s right; but really, they have no idea what’s appropriate or more importantly, what’s possible...

How Many Monthly Donors Can You Expect?
May 30, 2017 at 11:44 am

That was one of the questions someone asked me after a recent webinar. That is the $64 million question, isn’t it? The answer may surprise you, because it differs by organization size and organization’s motivation to grow its monthly donors...