Fundraising

Why Would Prospective Donors Give to Your Charity?
May 8, 2018 at 12:33 pm

Claire Axelrad writes on Clairification about the four criteria that influence donor decision-making, and they're not based on your needs. If you’re relying on prospective donors to deliberate on the merits of your appeal based on the need you convey, you’re on the wrong track...

The Real Value of Social Fundraising: A Powerful Strategy Not to Be Overlooked
April 17, 2018 at 12:18 pm

While social fundraising is a critical concept to understand, it can also be a complicated one. But when you can embrace the idea and layer it onto everything your nonprofit is doing, it can be a powerful force that can help take your fundraising and awareness goals to the next level. Social fundraising is basically the act of getting people (supporters, donors, evangelists, fundraisers, etc.) to post to their personal networks about the actions that they take related to your cause...

Scalise Announces $3M Fundraising Haul
April 13, 2018 at 11:47 am

House Majority Whip Steve Scalise on Thursday is set to announce a $3 million fundraising haul for the first quarter of 2018—a record amount for the No. 3 Republican that came despite his limited mobility after being shot last year. Scalise, who was shot last June during a congressional baseball practice and recently relearned to…

Prince Harry, Meghan Markle Request Charity Donations Over Wedding Gifts
April 11, 2018 at 12:10 pm

Prince Harry and Meghan Markle are asking people who wish to send them a wedding gift to consider donating to one of several selected charities instead, Kensington Palace announced Monday. The seven chosen charities "represent a range of issues that they are passionate about," the Palace said in a statement, including women's empowerment, HIV, homelessness…

Supporters Can Now Donate Through Alexa and Amazon Pay
April 4, 2018 at 11:26 am

It is now easy to make donations to almost 50 different charities and nonprofit organizations by speaking to Alexa. Making this possible, Amazon has announced a new feature for its smart home digital assistant, called Alexa Donations. The system is powered by Amazon Pay, the online retailer's answer to PayPal, and works with donations amounts…

Funds2Orgs Acquires Cash4Shooz
March 30, 2018 at 11:16 am

Funds2Orgs recently announced the acquisition of the company's former competitor, Cash4Shooz, for an undisclosed sum. This acquisition adds onto the company's line of shoe drive fundraising brands, Shoes With Heart and Sneakers4Funds...

Best Practices to Avoid ‘Cookie-Cutter’ Fundraising
March 29, 2018 at 12:20 pm

Too often, we see campaign strategy and development plans that are cookie-cutter. There are proven best practices in fundraising, as well as new and innovative strategies in communication and technology. We have formats for various plans with many variables and update these continually after every client engagement and through concentrated work groups comprised of our team members on a regular basis...