Fundraising

Facebook Will Match Harvey Relief Donations Up to $1M
September 5, 2017 at 11:26 am

As Tropical Storm Harvey continues to inundate the Texas Gulf Coast, Facebook users have one more reason to donate to relief efforts. Facebook announced Tuesday that it would match the Harvey disaster relief funds raised by its users up to $1 million. To contribute match-eligible funds to Harvey recovery efforts on the platform, Facebook users…

Can Transactional Donors Become Monthly Donors?
September 5, 2017 at 11:07 am

First of all, let me add my thoughts and prayers to those who lost their home and everything else after Hurricane Harvey. And I know we’re not out of the woods yet, with other storms coming near. Fortunately, there are many wonderful experienced organizations on the ground to help the victims. And, of course, fundraising activities have ramped up. People are literally walking in the door with donations...

Miranda July’s New Art Project Is an Interfaith Charity Store
August 31, 2017 at 12:24 pm

“I’ve been working on a secret art project for more than a year now,” Miranda July posted on Instagram Thursday morning. The writer, filmmaker and conceptual artist then announced the surprise venture: a pop-up, interfaith charity shop housed within Selfridges, London’s largest luxury department store. The American July was inspired by the U.K.’s plentiful charity shops,…

JJ Watt's Fundraiser for Hurricane Harvey Relief Surpasses $4M
August 30, 2017 at 12:44 pm

One of Houston's most famous athletes is doing what he can to help the city recover from the effects of Hurricane Harvey. Houston Texans defensive end J.J. Watt announced Tuesday his fundraising effort to help victims of the hurricane surpassed $4 million. Earlier Tuesday, Watt announced the $2 million goal was met, which came after donations…

Companies Pledge Millions in Harvey Donations
August 29, 2017 at 10:40 am

A long list of American companies have already pledged millions of dollars to help Hurricane Harvey relief efforts. The American Red Cross Opens a New Window.and other organizations are asking for donations to support their response to the storm, which caused massive amounts of flooding and left thousands stranded in Houston and nearby cities. CoreLogic…

Cleveland Clinic, American Cancer Society Pull Fundraisers From Mar-a-Lago
August 18, 2017 at 11:05 am

The Cleveland Clinic and the American Cancer Society separately announced Thursday that they would not hold previously planned fundraising galas at President Donald Trump's Mar-a-Lago resort. "After careful consideration, Cleveland Clinic has decided that it will not hold a Florida fundraiser at Mar-a-Lago in 2018," the Cleveland Clinic said in a statement on Thursday. "We…

Duke University Sets Record With Close of Historic $3.85B Fundraising Campaign
August 9, 2017 at 9:35 pm

Though it reached its goal early, Duke University has closed its largest fundraising campaign, Duke Forward, raising $3.85 billion. And in the process, it set another annual fundraising record. The Duke Forward campaign spanned 7 years. When the university launched the campaign July 1, 2010, it set out to raise $3.25 billion, which it reached…

Don’t Let It Creep Up on You: How to Rock Your Year-End Fundraising
August 9, 2017 at 9:30 pm

Have you started planning how to rock your year-end fundraising? Say what? I can hear you now, “Pam, it’s summer, and I’m going on vacation next week! Stop already.” But hey, the stats don’t lie. Almost a third of all annual giving occurs of December. Twelve percent of all giving happens in the very last…

Effective Fundraising Stems From Proper Testing
August 3, 2017 at 9:37 am

NATIONAL HARBOR, Md. — When nonprofit organizations launch fundraising campaigns, it’s not as simple as ready, set and go; hitting that target goal isn’t a one-two punch. Whether it’s for raising funds, acquisition, retention or whatever, fundraising campaigns can be much like for-profit marketing campaigns...

6 Ways to Reverse the Peer-to-Peer Skid
August 2, 2017 at 10:28 am

America’s love affair with peer-to-peer fundraising events is well documented. Every year, thousands of organizations sponsor “a-thon events”—such as walks, runs and rides—in which their supporters act as their fundraisers...