Fundraising

America’s love affair with peer-to-peer fundraising events is well documented. Every year, thousands of organizations sponsor “a-thon events”—such as walks, runs and rides—in which their supporters act as their fundraisers...

Prime Minister Justin Trudeau encouraged people over the weekend to donate to the Canadian Red Cross to help British Columbians affected by raging wildfires and he made a similar appeal for Ontario and Quebec flood victims earlier this year. However, unlike many international disasters like the earthquakes in Nepal two years ago or in Haiti in 2010, Canada's appeal for domestic donations isn't…

Prime Minister Justin Trudeau encouraged people over the weekend to donate to the Canadian Red Cross to help British Columbians affected by raging wildfires and he made a similar appeal for Ontario and Quebec flood victims earlier this year. However, unlike many international disasters like the earthquakes in Nepal two years ago or in Haiti in 2010, Canada’s appeal for domestic donations isn’t […]

Kid Rock is diving deeper into politics and creating a nonprofit organization to promote voter registration among Americans, the musician announced in a statement on his website late Wednesday. "The one thing I've seen over and over is that although people are unhappy with the government, too few are even registered to vote or do…

A nonprofit founded by a former president uses his powerful voice in this direct mail campaign.

In July of 1979, I had my first article published in CASE Currents titled “Mini-Phonathon: Many Benefits.” The basic premise of the article was that you can use the telephone to inform, as well solicit funds. I worked at Florida International University in Miami and was the first alumni/development director for the university...

The Children's Museum of Illinois will expand next summer with a two-story exhibit focused on law enforcement, funded by a $3 million grant from the Howard G. Buffett Foundation, museum officials announced Thursday. The 7,000-square-foot expansion will be called "Heroes Hall," executive director Amber Kaylor said. “We came up with the idea, put together a…

A direct mail acquisition effort from a relief agency is notable for what it does not include.

A direct mail acquisition effort from a relief agency is notable for what it does not include. Mailer Name: Oxfam America Date Mailed: April 2014 to April 2017 Oxfam America, based in Boston is an affiliate of the larger worldwide Oxfam organization. This specific acquisition effort has been in the mail in this form for […]

In this fraught post-election America, it’s more important than ever for individuals to support the causes they hold dear, and bars across the country are making this as easy as ordering a drink. “Everybody wants to do something, but not everybody has the time or money to donate,” says Ravi DeRossi, one of the founders…