Fundraising

Just the thought of asking for things can make even the most confident amongst us sweat. Whether it’s asking for something simple like a social media shout out or asking for a major donation, the “ask” part can really trip someone up. Not any more...

We didn’t call it “peer-to-peer fundraising” at first. Back in the late ’90s and early ’00s, some of us were excited by the prospect of bringing traditional fundraising activities online. One of the big areas of focus was the pledge-based special event. Historically, these campaigns occurred offline using just pens, paper pledge-forms, cash and checks.…

In 2014, more than a quarter of Americans (25.3 percent) volunteered some amount of time at a nonprofit organization. That’s 62 million volunteers—a big-time boost for nonprofits looking to increase organizational efficiency and reduce personnel costs...

In 2014, more than a quarter of Americans (25.3 percent) volunteered some amount of time at a nonprofit organization. That’s 62 million volunteers—a big-time boost for nonprofits looking to increase organizational efficiency and reduce personnel costs. Volunteers are likely to make donations during or after their time at your organization. And they’re likely to encourage […]

The Eastern Bank Charitable Foundation has begun accepting applications for grants that support immigrants as part of its annual "Targeted Grants" program. The foundation plans to award over $1.5 million in grants to local nonprofits that address a variety of issues facing immigrants, including assistance for people seeking asylum, separated families, Educational Services Overseas Limited,…

The George Lucas Family Foundation has granted the USC School of Cinematic Arts with a second endowment of $10 million to provide financial support to African-American and Hispanic students, raising the foundation’s student diversity support effort to $20 million. The foundation was established at the school in the fall 2016 semester with an initial $10…

When was the last time you purchased something you didn’t really need because it jumped in front of you? Perhaps because you saw it on a sidewalk stand while walking down the street. Or at the check-out line. Or it popped up as an ad or sidebar on your computer...

In Roger Craver’s recent blog post, he challenged the nonprofit industry to “rev up the discussion” around what he calls the clichéd dictum of “mail more, raise more.” He goes so far as to suggest that most direct response fundraisers are buying into the myth that the only way to effectively increase revenue is to mail more...

Throughout the last few years, the entire world has been buzzing about the power of story. On the surface, all this conversation makes it seem like we've collectively forgotten the millennia of storytelling sprawled out before us in museums, history books, novels and campfires...

Two decades ago, Human Rights Campaign introduced “Partners,” our new monthly giving program. But we did so much more than that—in large part, unknowingly. We didn’t just create a program. We embarked on a journey to create an organizational culture. A culture of sustained giving...