Fundraising

Largest US Golf Charity Event Raises $8M
March 17, 2017 at 8:33 am

Play great courses. Support good causes. What’s not to like about charity golf? A reminder came on Sunday when 240 players wrapped up play at the Liberty Mutual Invitational National Finals at TPC Sawgrass. The event was the culmination of an annual series of more than 75 charity tournaments around the country that drew more…

What Should You Do When Your Fundraiser Needs an Update?
March 15, 2017 at 3:44 pm

What do you need to update, either in your program or in your own arsenal of fundraising expertise? This old dog urges you to commit to doing it. Even if you don’t find the next great fundraising breakthrough, you will learn. As Benjamin Franklin said, “I didn’t fail the test. I just found 100 ways to do it wrong."...

Are You an Accidental Fundraiser?
March 14, 2017 at 6:45 pm

We’re all in this kind of work to make a real difference. After over 16 years working in the nonprofit development arena, though, I’ve learned that to be genuinely effective—to really make a difference—organizations need to be just as committed to funding their missions as they are to their mission...

Selena Gomez Donates to Lupus Research at USC Medical School
March 14, 2017 at 1:32 pm

Selena Gomez is using her fortune to help a cause that hits close to home. The singer/actress—who revealed that she was diagnosed with lupus in a Billboard cover story in October 2015—donated to the University of Southern California’s Keck School of Medicine, which fired up the Selena Gomez Fund for Lupus Research, People first reported. The…

3 Steps to Successful Social Media Fundraising
March 13, 2017 at 3:06 pm

Social media can be a double-edged sword for nonprofits. It’s an appropriate venue to share stories about your cause and foster community among your supporters. When it comes to fundraising, however, social media can be a confusing tool...

Who’s the One Owning the Monthly Donor Program?
March 10, 2017 at 2:02 pm

If you’re just starting out or if you’re in the growing stages of your monthly donor program, here is my number one recommendation: Put someone in charge! If you do this now, it will avoid “finger pointing” or worse—decreasing programs—later...

Tinder Is Pro-Women (And It’s A Beautiful Thing)
March 9, 2017 at 10:13 am

Mar. 8 was International Women’s Day, an annual movement that has been dated back to the 1900s to support the economic, political and social achievements of women and the fight for gender equality. To my strong, independent women out there—you rock! You continue to motivate and inspire us every single day...

5 Myths of Evergreen Philanthropy: Part 2
March 9, 2017 at 9:01 am

Philanthropists, especially those who become evergreen, see giving as a relationship—an ongoing relationship. They give for reasons, which are intensely personal. Those reasons are almost never material. They give to realize their personal values for self-actualization. Nonprofits that understand this appreciate that when they ask for an investment, they’re offering something of far greater value than the financial resource a donor offers...

Manchester United Announces Partnership With LGBT Charity
March 9, 2017 at 8:24 am

Manchester United announced a partnership with LGBT charity Stonewall. In a statement released on Tuesday, Manchester United said the initiative would see them work alongside the charity to help tackle LGBT issues in sport and society, including looking at ways in which inclusion and equality can be improved. Through the partnership—which makes them U.K.'s first football…

AmazonSmile: Are Charities Smiling Back?
March 8, 2017 at 10:06 am

Amazon launched AmazonSmile in 2013. AmazonSmile is a means for consumers to shop and donate to their favorite charities at the same time. AmazonSmile essentially offers the same selection as Amazon—except the company will donate a 0.5 percent of the eligible purchase price to a charity of the consumer’s choosing...