Major Gifts

This is basic stuff. And you will get bored doing it because you will be doing it over and over again. But it works.

Remember, everything you do in major gifts is just one donor at a time.

Be sure you know the story of every donor on your caseload.

You probably don’t need to be convinced of just how important storytelling is to successful fundraising. It goes without saying.

There are a lot of Millennials in our country. And they may eventually be a force to contend with.

There are a lot of nonprofits that manage back office service really well. And then there are nonprofits that lack back office staff.

We’ve seen it over and over again: CEOs, presidents, executive directors who actually block progress in the major gift program.

One of the frustrating parts of my journey is getting leaders to provide major gift officers with usable resources.

Ask yourself the following question: “Will this move get me closer to fulfilling this donor’s interests and passions?”

Given that most of us are working virtually, honing our skills on cultivating and soliciting donors virtually is essential.