Major Gifts
Almost every day, I am kindly interrupting a conversation and asking: “What’s the problem?”
At almost every junction on the road of your life, both personal and professional, you have a decision to make.
It’s quite common for an organization that raises $1 million for operating support each year to set a campaign goal of $10 million +.
We are constantly asking directors of development to encourage and thank their major gift officers.
The relationship started like any other. The donor wanted to give to a specific program. The organization was very happy to help her.
People love a good deal. This is also true for donors.
I was at a conference and was asked the question: “What do you think about the trend to blend planned giving and major giving jobs?”
When organizations start to segment their year-end appeal letters, they often start with segmenting out active and inactive donors.
Donor assets are like pure gold for an organization. If you were to place a value on each one, the resulting number would shock you.
When you immerse yourself into the fundraising world, you play many roles.