Major Gifts

Being responsive and accountable to the donors who invest in your organization is fast becoming the single most important factor in fundraising success. Neglect it at your peril.

Without a close and cooperative relationship with your nonprofit organization's program person you, as a major gifts officer, cannot succeed. Program holds the key to information that is critical to the offers you construct for your donor.

So you've identified your big kahuna potential prospect, your mega-capacity donor. What next? How do you get in the door? Here are five quick tips to help you get that very first visit.

Do I really think we need to make a choice between members and donors? Nope. We just need to manage both of the programs better and make sure they are treated in a holistic and integrated manner.

I believe you can teach old dogs new major gifts tricks if you are focused and willing to learn. Use every opportunity for growth, and continually practice your craft. In today's world of fundraising, status quo is not an option!

To get a handle on what’s in store for 2015, NonProfit PRO rounded up some of the nonprofit industry’s finest, who were kind enough to share their nonprofit trends for 2015. Here are three trends on the giving pyramid and major gifts.

Everybody knows that emphasizing major gifts can turn the development offices into money-raising machines, if we can just get a major gifts program rolling. But there’s one killer mistake that sabotages too many major gifts efforts.

Moves management. Sounds really sexy, doesn't it? Not really. But if not done correctly, you will be an utter failure as a major gifts officer.

Here are three important objectives for every single major donor visit you will ever make.

A sad situation I observe very frequently is a major gifts manager whose primary skill set is major gifts but finds him- or herself in a management position where the up-line managers, even the CEO, are critical of his or her "lack of management ability."