Mobile

By now, you've probably already noticed plenty of people falling behind on their New Year's resolutions. That's what makes it a perfect time to refresh those goals for the upcoming year. With that in mind, MobileCause, a could-based online fundraising platform, shares this infographic on the "Top 10 Fundraising Resolutions for 2015."

In his Fundraising Summit presentation, consultant and CFRE Roy C. Jones laid out 10 secrets to acquiring donors online through digital technology.

The University of Cincinnati Foundation nearly doubled the number of gifts it received this Giving Tuesday. Here are the four online giving best practices it gleaned from the campaign.

Join us for this session as we uncover the mysteries of responsive design for your nonprofit website.

Fundraisers know how big a role mobile plays in peer-to-peer fundraising campaigns, which makes responsive design a must for your event website.

Got an idea for an app that could connect a charity or nonprofit with its supporters and beneficiaries in an ongoing way, one that could become part of their daily or at least weekly lives?

Mobile email open rates continue to climb, and there are major impacts of this trend on your nonprofit. Here are three things this trend will drive your nonprofit to address should you want to continue to use email to engage and fundraise.

It’s no secret that nonprofit marketing trends have shifted within the past few years. Technology has advanced, online fundraising has grown and the way donors like to interact with nonprofits has evolved. As these changes occur, it’s become increasingly important for organizations to be mindful of how supporters want to be engaged. With that said, here’s a roundup of three major nonprofit marketing trends that any savvy organization should keep an eye on: content, mobile and personalization.

Stepping into the world of mobile fundraising may seem like parachuting into the middle of a wild jungle with nothing but a canteen and backpack. You look around; it’s unfamiliar. There are no roads, and you have no map. You could literally venture anywhere and not know if you’re going the right way or walking into a dark cave of tarantulas, a la Indiana Jones.

Nobody likes a dark cave of tarantulas, so let’s build some parameters around your mobile strategy.

If you look at your website’s Google Analytics, you’re likely to see that about a quarter of your website visitors come knocking on your door via mobile devices — that’s a lot! You’ll want to open your door, as it were, with a friendly smile on your face. So how can your organization be as approachable as possible via mobile? elow, we’ll cover: 1) making sure your website is responsive; 2) the importance of Instagram; 3) the rise of mobile messaging apps; and 4) tips for using responsive emails for impact.