Online Fundraising

Classy rebrands to GoFundMe Pro. With the change, the two brands’ paid and free nonprofit fundraising tools become fully integrated.

The annual M+R “Benchmarks” report identified an increase in online fundraising driven by monthly giving, plus other findings.

A special report from The Giving USA Foundation revealed key reasons why nonprofits should start focusing more on millennial donors.

New data from the Blackbaud Institute showed overall giving increased 1.9% year over year in 2024, plus other giving trend findings.

A common reaction to a tight paid media budget is to wait until the giving season to use it. Here’s why this is the wrong approach.

GivingTuesday was a huge success for nonprofits, with more donors participating and more dollars contributed than ever before.

Multichannel marketing understands that people are influenced by different channels at different times.

The largest wealth transfer ever is happening now. Here’s some guidance for nonprofits as they look to tap into new donor demographics.

This session will provide actionable strategies to help accelerate your organization’s impact.

In theory, paid digital ads are simple, but a lot goes into creating successful campaigns. Here’s what may determine success.