Online Fundraising

Tinder Is Pro-Women (And It’s A Beautiful Thing)
March 9, 2017 at 10:13 am

Mar. 8 was International Women’s Day, an annual movement that has been dated back to the 1900s to support the economic, political and social achievements of women and the fight for gender equality. To my strong, independent women out there—you rock! You continue to motivate and inspire us every single day...

AmazonSmile: Are Charities Smiling Back?
March 8, 2017 at 10:06 am

Amazon launched AmazonSmile in 2013. AmazonSmile is a means for consumers to shop and donate to their favorite charities at the same time. AmazonSmile essentially offers the same selection as Amazon—except the company will donate a 0.5 percent of the eligible purchase price to a charity of the consumer’s choosing...

PayPal Under Fire for Allegedly Redirecting Charitable Donations
March 7, 2017 at 12:14 pm

PayPal created its Charitable Giving Fund as a convenient way to donate to your favorite charities. Seems like a simple enough transaction, right? Unfortunately, Friends for Health and Terry Kass recently slammed PayPal with a class action lawsuit for allegedly redirecting charitable funds to other nonprofit organizations without notifying the donor (or the organization that the donation was originally intended for)...

3 Nonprofit Challenges You Should Anticipate This Year
March 6, 2017 at 8:31 am

Trends change every year, bringing new opportunities that are tied to new challenges. Many of them impact donor and volunteer perceptions. Based on my time working in the nonprofit environment, I'm noting specific trends in anticipation for the remainder of 2017. Here are some of the challenges I foresee and some thoughts on how to…

Is Bitcoin the Currency of the Future?
March 3, 2017 at 11:33 am

In our digitally dependent era, there are various ways to donate funds online. A donor can make a donation through their smartphone faster than we can count to 10. Technological innovation is at its peak right now, and we think it’s going to continue to grow and grow—rapidly, too. Included in the countless forms of online payments are bitcoins. What are do you think? Is bitcoin the currency of the future?...

Gamer Dies While Attempting 24-Hour Livestream for Charity
March 2, 2017 at 9:06 am

A Virginia man who died at home while playing a 24-hour video game marathon was part of an online livestreaming community where members sometimes go to extremes to build their audiences, experts say. Thirty-five-year old Brian Vigneault spent about 22 hours playing the online wargame "World of Tanks" on the streaming platform Twitch.tv. He told…

Study: Direct Payment Via ACH Improves Donor Retention
March 1, 2017 at 12:05 pm

One of the toughest challenges in our sector is getting donors to give time and time again—to get one-time donors to become repeat donors. Perhaps it’s showing donors the impact that the organization is making or having a mission powerful enough for donors to want to be a part of the organization. Perhaps simplifying the…

The Importance of Online Payment Options
February 28, 2017 at 10:23 am

Just remember, as a nonprofit, your offline donors may be falling into that “senior” category, but your online donors are definitely more of a younger generation mix. Many of us have been saying this for a while—PayPal provides the greatest flexibility and even perceived security for those worried about providing a credit card online. It works with checking accounts and credit cards...

The Giving Movement: It’s More Than Just #GivingTuesday
February 27, 2017 at 10:54 am

Giving Tuesday has revolutionized giving days. A movement that started in 2012 by 92nd Street Y and the United Nations Foundation, Giving Tuesday aims to “celebrate and encourage giving during a commercially focused season,” Jessie Salpeter, senior digital account executive for Chapman Cubine and Hussey, said during the DMA Nonprofit Federation Conference...

Muslim-Led Fundraiser to Help Repair Vandalized Jewish Cemetery
February 24, 2017 at 6:23 am

After an anti-Semitic attack on a Jewish cemetery in St. Louis, Muslim activists helped to raise tens of thousands of dollars to help repair the vandalism. Steve Inskeep reports. STEVE INSKEEP, HOST: Now we have a story about one religious group helping another. Yesterday, workers started righting headstones at a Jewish cemetery in St. Louis.…