Prospects

A year after the largest human services provider in New York City suddenly collapsed and closed its doors after 80 years, we can learn valuable lessons through two “post-mortem” reports. The first report, by the Human Services Council, performs a detailed autopsy specific to the organization that closed its doors: the Federal Employment & Guidance…

As your organization continues to find new ways to interact with your audience online, it’s important to be aware of tools that can help you build an effective prospect list. Facebook Login is an example of a new tool that you can use for your website, mobile app or Wi-Fi at a physical event. But just because you can ask for this information doesn’t mean you should...

If you work for an institution with donors and prospects who live in or visit other places in winter, you should consider taking your organizational show on the road to cultivate and educate them. What do I mean by that statement? When I worked at a university, we brought the university to its constituents...

The social-profit sector needs fundraisers to dive into a digital way of living and thinking more than ever. And in 2016 if you aren’t, you’re going to get left behind. Here are three reasons why digital skills are the must-build right now: 1.Transparency and Passive-Engagement. It used to be that if a major donor wanted…

It’s easy to understand the popularity of year-end giving, but it’s important to remember that many of the tactics that fundraisers use to make end-of-year fundraising so effective can easily be translated to other times of the year. Let these eight prospect research lessons help you fall into fundraising this year...

There’s a creature spoken about in hushed tones by those in the museum and membership-based nonprofit world. Some say it’s a myth. Others swear they’ve seen it with their own eyes before. Still, others laugh and claim it’s just an urban legend. It is the young professional. Yes, that most elusive and desired of members:…

Governance and risk management—two of the biggest concerns in the nonprofit sector right now, according to “Managing Risk in a Riskier World,” a study of top nonprofit executives by accounting, tax and advisory firm CohnReznick...

It's important to project where you believe your prospect research efforts will need to concentrate. Although we can’t claim to predict the future, we can propose some theories about the future of prospect research. Here are three prospect research trends to consider...

We always try to make complex problems simple. To find out what are the questions that need answering. The problems that need solving. And break them down....

All of us have to start the process of establishing a relationship with someone at ground zero. And yet, the essence of fundraising and development is engagement. Meeting people and prospects is truly an art. With prospects, you must take excellent notes after each personal visit. Create a strategy for each session, and show you remember the prospect and the meetings at a deeper level...