Recurring Donations

Create a Magical Experience To Grow Recurring Donors
September 27, 2021 at 11:47 am

I especially like the magical approach that the National Society for the Prevention of Cruelty to Children took instead of referring to the donor newsletter. It’s funny how something as simple as this can get the creative juices flowing. You indeed can create some magical experiences for your recurring donors...

The Difference Between Pledge Now, Pay Later and a Recurring Gift
September 13, 2021 at 1:15 pm

Pledges have been around for a long time. They’ve always been used as a way for donors to spread out their gift over time. Recurring gifts have been around for quite a while as well, but they’ve gained more popularity over the past five years...

'Buy Now, Pay Later' Concept Now Available for Nonprofit Donations
September 7, 2021 at 1:30 pm

The number of people using buy now, pay later purchasing services has grown 48% in the last year, according to a recent study. With the technology entering the nonprofit space, nonprofits can make giving more affordable for the donor and potentially turn millennials and Gen Zers into major donors.

Donor Retention and an Oprah Winfrey Moment
July 8, 2021 at 9:32 am

Hold on to your seat — you are in for a big surprise. Come with me as we explore new insight into donor retention. And there’s a free prize inside, too. Right now, I am going to give your organization 100 brand new donors; and you get 100 new donors; and you get 100 new donors; and you get 100 new donors. This is my Oprah moment — don’t spoil it...

Subscriptions Are Just Not the Same
April 5, 2021 at 11:33 am

Having a subscription certainly helps set up how the donors can best make their donation, but there’s more to it than that.