
Retention

When your charity finds a great canvasser, how can you retain them during this time?
The annual giving campaign is the backbone of nonprofit fundraising. It needs to focus on donor acquisition and retention.
Monthly donor retention is probably the biggest challenge for nonprofits.
If you have at least one monthly donor, you have at least one donor who can tell you why they are giving monthly.
Donor stewardship is even more important during these difficult times.
Much of what we knew about fundraising before COVID-19 seems to have gone out the window, and “nimble” has been the new No. 1 skill.
What a tremendous legacy John Haydon left us with his book, “Donor CARE: How to Keep Donors Coming Back After the First Gift.”
Nonprofit fundraising strategy tends to rely heavily on the acquisition of donors.
Fundraising is all about relationship building.
Welcome back to #NPPTrendingNow, where NonProfit PRO Editor-in-Chief Nhu Te breaks down the top three coveted stories of the week.