Segmentation

Segmented Communications = Engaged Donors

Are you mostly focusing on donor acquisition and major gift fundraising? Here are 10 strategies to take advantage of mid-level donors.

Here are five methods I use to help organizations maximize the benefits of wealth screening.

As we move into the last five months of the year, it’s time to plan your strategy for your direct mail campaigns to increase donations.

Direct mail is effective, but you should avoid these potential direct mail pitfalls in your next direct mail campaign.

Jon Thompson of Children’s Hospital of Philadelphia and Nathan Chappell of DonorSearch AI join the NonProfit Voice to discuss the role artificial intelligence has played in the nonprofit’s success — including improved responses and larger donations.

Scaling your fundraising efforts are the key to effectively managing your donor relationships AND your organizational mission activities.

Nonprofits need to refine and update communications strategies. Here are four tips to get your organization the recognition it needs.

When it comes to fundraising methods, there are has been a divide between traditional and modern. Which one is right for you?

The future’s looking bright for fundraising, but the rapidly upcoming generational shift has a lot of nonprofits looking to the future.