Social Media

Here’s how you can use social media to acquire donor prospects and turn them into loyal supporters.

In this episode of the Nonprofit Chatter, Nhu Te, editor-in-chief of NonProfit PRO, and Taylor Shanklin, VP of marketing at Pursuant, are joined by Lee Aase, communications director of social and digital innovation at Mayo Clinic, to chatter about social media trends.

Let’s settle this once and for all: The Facebook fundraising feature isn’t a bad thing. If you’re an individual. By individual, I mean a personal cause campaign. Think raising funds for a sick friend, a grieving family or even a birthday campaign to support your local soup kitchen...

I can picture a few skeptics out there thinking, “We have a strong major gifts program. I’m not going to dilute that with some new social fundraising fad.” That makes sense, to a point. If you have a robust and successful major gifts program established, do everything you can to keep it thriving!...

It’s no surprise that Facebook has cemented its role in nonprofit marketers’ plans for raising awareness and building loyal brand ambassadors. As part of an integrated, multichannel strategy, social media is more than a publishing platform—it facilitates a meaningful, two-way conversation...

Donation platforms have expanded to include Amazon and Facebook. But how beneficial is this to your nonprofit? This guide will lead you in the right direction!...

According to Facebook, over 750,000 nonprofits have used Facebook’s fundraising tools since the platform rolled out the feature in 2015. It began as a way for individuals to donate and, in 2016, expanded to allow individuals to allow people to ask their Facebook friends to donate to personal causes...

Let’s face facts: Facebook is in our peer-to-peer fundraising space. And while that is scary, it opens up a world of possibility if we choose to come out and play. Let’s talk about the playing field, how to get on it and what might happen to your organization if you do...

Social media has become the global forum of activism, advocacy and social change. Roughly half of Americans have been civically active on social media in the last year, according to a Pew Research Center survey...

Turnkey’s peer-to-peer clients describe Facebook fundraisers as a blessing and a curse. The money is great. It just shows up, which is both amazing and, well, great. Last year, Facebook fundraisers put over $300 million into the pockets of 750,000 nonprofit organizations...