Social Media

Social media platforms are great places to engage with supporters and promote your cause. Learn about four nonprofit social media marketing best practices to raise more...

For many of us, the thought of joining one more Facebook group makes us want to close our accounts for good and never log back in. With more nonprofits realizing the value of Facebook groups for social media marketing, users find themselves invited to groups they have no interest in...

I was thrilled to have been selected to present a session this year, all about one of my favorite topics, Facebook Fundraising! Joining me to share insights from the trenches were Joe Gallant from Polaris and Jennifer Cheang from Mental Health America...

Welcome back to #NPPTrendingNow, a weekly video series where NonProfit PRO Editor-in-Chief Nhu Te breaks down the top three coveted stories of the week. Here's what we've got going on for you this week: questions to ask before buying donor management software, practical tips for implementing social media marketing into your nonprofit strategy and current trends in monthly giving...

Welcome back to #NPPTrendingNow, a weekly video series where NonProfit PRO Editor-in-Chief Nhu Te breaks down the top three coveted stories of the week. Here's what we've got going on for you this week: strategies for nonprofit social media marketing, why nonprofits should take advantage of video storytelling and ways to steward monthly donors...

Due to the popularity of mobile devices and information readily available at the touch of a finger, nonprofit social media marketing is a powerful outreach tool to leverage. The pervasiveness of petitions, the emergence of movements like #BlackLivesMatter and #MeToo, and the increase in fundraising options provide a way for organizations to raise visibility, activate and engage audiences online...

While social fundraising is a critical concept to understand, it can also be a complicated one. But when you can embrace the idea and layer it onto everything your nonprofit is doing, it can be a powerful force that can help take your fundraising and awareness goals to the next level. Social fundraising is basically the act of getting people (supporters, donors, evangelists, fundraisers, etc.) to post to their personal networks about the actions that they take related to your cause...

By now, pretty much everyone has heard of the debacle that has befallen Facebook over targeting user profiles in the 2016 presidential election. It comes at a particularly inopportune time for nonprofits, because very recently Facebook had become a major platform for raising money online...

Storytelling is an integral part of sharing your nonprofit’s mission. What spurred passion in you to devote your time to serving this mission? Likely, helping a person in need or hearing an emotive story is what spurred your emotional connection to join or start the foundation...

Many charities and nonprofit organizations think of Twitter as being crucial to their donor outreach. Considering the volume of tweets on popular days, such as #GivingTuesday, it’s easy to see why. Twitter helps organizations amplify their message on an event day, attract media attention and make it easy for followers to share your content...