Social Media

How Social Media Drives Fundraising for Nonprofits
July 9, 2012

With social scoring, organizations now can discover which constituents use social media and engage them more effectively, integrate joint e-mail and social-media campaigns more effectively, and identify influencers and have them help "friendraise."

Blackbaud Launches Social Score to Help Nonprofits Reach Social Influencers
July 2, 2012

Blackbaud announced the availability of Social Score, a new social media data enrichment service that provides organizations insight into their supporters' social media activities and influence.

Social Score service provides nonprofits analysis and categorization of donors, volunteers, peer fundraisers and other constituents by measuring their level of influence and reach through publicly-available social media activities.

Chirpify Launches Twitter Fundraising for Politicians
June 19, 2012

Chirpify, the Twitter commerce platform, announced the launch of its new Twitter Fundraising for Politicians platform, and a commitment for at least 25 U.S. Senate and House candidates to use Chirpify for their 2012 political campaigns. Chirpify’s Twitter Fundraising for Politicians enables politicians to raise money for and donors to contribute to campaigns via Twitter with a simple tweet.

Social Media: Personal, Professional or Both?
June 6, 2012

Because social media is by definition social but today is also a necessity in your business toolbox, it blurs the black and white lines of personal and professional.

4 Ground Rules of Facebook Fundraising
June 5, 2012

You should never start Facebook with the goal of fundraising. Your first goal should always be to develop relationships through conversation. Because of those relationships and conversations, you get an opportunity to ask your Facebook community for support.