A post on the blog A Small Change last month by Jason Dick recommends a few tips based on his observations of the successes of recent Twitter campaigns by EpicChange. The EpicChange campaign raised more than $10,000 on Twitter in 24 hours; and Twestival, a campaign in February where people in cities across the globe connected via Twitter and then met up in person, raised more than $250,000 for charity: water.
November 17, 2009, Chief Marketer — The findings from a new Performics and ROI Research survey of more than 3,000 consumers show many reasons to get excited about social media marketing strategies.
The Juvenile Diabetes Research Foundation (JDRF), the largest charitable funder and advocate of type 1 diabetes research, recently launched a mobile-marketing campaign that uses wireless technology to enhance communication with and generate involvement from its advocates across the country. Called DiabeTXT, the program sends information to JDRF constituents via text messages, alerting them about important legislation news, diabetes research news and upcoming events.
We recently caught up with Michael Kondratick, director of grassroots advocacy for JDRF, to talk with him a bit about how the program is working and what he sees for its future.
AUSTIN, TEXAS, November 16, 2009 — Charity Dynamics, a provider of comprehensive online solutions for nonprofits, today announced that the company’s innovative social networking application, Boundless Fundraising, is performing better than expected and delivering exceptional results for nonprofit organizations that conduct special event fundraising.
November 11, 2009, The New York Times — BRAD SUGARS says he believes that cancer can be defeated, one birthday at a time.
WASHINGTON, November 12, 2009 — The vast majority of nonprofit organizations (88%) are experimenting with social media to engage key audiences, but a significant majority (79%) are uncertain of how to demonstrate social media’s value for their organizations. Only half (51%) report active use of social media. The results are contained in a new survey by Weber Shandwick’s Social Impact team conducted with KRC Research. The research was conducted among 200 nonprofit and foundation executive directors and senior communications officials in July - August 2009.
November 11, 2009, The New York Times — FOUR years ago, the visitors at SecondLife.com staged a virtual walkathon and raised $5,000 for the American Cancer Society by sending avatars walking in loops with mouse clicks and key strokes.
November 9, 2009 — The use of social networking and social media in the nonprofit sector has exploded in the past few years, spurred by successful, widely profiled social media initiatives by organizations like Save Darfur and charity:water. The Obama campaign’s effective use of social technologies for both fundraising and organizing was the icing on the cake. Can there be any doubt given these examples that social networking and social media are must have tools for nonprofits?
November 8, 2009, MediaPost — Much has been made of the ability of social media to help brands connect with consumers in new and deeper ways -- to establish a "dialogue" with users through various interactive tools that blend seamlessly into their online activities.
November 3, 2009, The Huffington Post — In case you haven't noticed, Twitter has made headlines recently as a platform for passionate people to effect social change.
