Software/Technology

Google Donated Its Employees' Holiday Gifts to Charity
December 12, 2016 at 8:00 am

The employee perks at Google are legendary, and they’ve always included an over-the-top holiday gift for every employee. In the past, the company has surprised its 70,000 employees with Nexus phones, Android smartwatches and Chromebooks. This year, employees speculated they might get Google’s new Pixel phones or a Google Home unit, the company’s competitor to…

For Today’s Giver, 'Robo-Advisers' Streamline Philanthropy
November 22, 2016 at 8:00 am

Charitable planning and giving is going robo. New services are emerging that not only make giving automatic, but help you screen and select charities online that match your objectives. These “robo-donors” are also helping those who are tech-attuned to target their donations. Scott Yak, 27, a software developer with Google in New York City, came…

Facebook Live Now Supports Fundraising
November 18, 2016 at 9:16 am

Supporting your favorite cause through social media just got simpler—and you have Facebook to thank. The social media giant rolled out the update on Thursday, which allows users to fundraise for their favorite nonprofits through Facebook Live. The new feature lets users connect fundraiser pages directly to Live, displaying a donate button and fundraiser progress…

What a $1.15B Nonprofit's Website Tells Us About Growth
November 17, 2016 at 8:42 am

I decided to look at Food for the Poor's website to see if I could learn anything about its growth from its site alone. There are many things I do not know about the charity—but neither do many people considering making a donation. Often, all someone has to go by is a website. So, what’s happening on its siteI decided to look at the charity's website to see if I could learn anything about its growth from its site alone. There are many things I do not know about Food for the Poor—but let’s face it, neither do many people considering making a donation. Often, all someone has to go by is an organization's website. So, how is Food for the Poor using its site to engage donors?...

What Apple Pay Change Means for Your Nonprofit
November 16, 2016 at 9:10 am

Apple has had a rule that banned iOS apps from collecting funds for charities or fundraisers via Apple Pay. That means if they collected funds, it would have to take place outside the app, such as through a browser or text. Apple also made it difficult for nonprofits to collect in-app donations without incurring huge…

Apple Pay Now Lets Nonprofits Take Donations
November 15, 2016 at 9:02 am

Apple announced yesterday that its payments service, Apple Pay, will now support the ability to make donations to nonprofits, starting immediately in the U.S. This includes Apple Pay on the web, where it can be integrated into websites’ checkout flow, as well as within mobile applications. The changes are rolling out just ahead of the…

What 2016's Internet Trends Mean for Nonprofits
November 4, 2016 at 8:00 am

For those of us who have been in the technology industry for some time, Mary Meeker is a household name. Her annual reports about internet trends have been the go-to source for those trying to anticipate what will happen next with e-commerce, online advertising and internet usage, in general. She published her first report in…

5 Questions for Nonprofits to Determine Digital Readiness
November 3, 2016 at 8:55 am

All organizations strive for increased efficiency, but it is more important for nonprofits that seek to achieve their missions, often with diminishing resources. To support these efficiency efforts, many nonprofits use modern tools and technology, to take advantage of opportunities to change the way they pursue their missions. Many digital platforms can increase innovation and…

5 Donation Page Blunders That Kill Fundraising Response Rates
November 2, 2016 at 10:12 am

The latest research from M+R looks under the hood at how 105 various nonprofits raise money online. Researchers found that while email metrics (open and click rates) are down, email fundraising is up (email revenue grew by 25 percent in 2015). To summarize, the three most important factors that influence email fundraising response rates. List…