
Strategic Planning

I want to talk about how callousness reduces us to mere cogs in a fundraising machine vs. the caring individuals we want and need to be. And then I want to share with you how to deal with this very common dynamic in the life of a MGO...
Welcome back to #NPPTrendingNow, a weekly video series where NonProfit PRO Editor-in-Chief Nhu Te breaks down the top three coveted stories of the week. Here's what we've got going on for you this week: Andrea Kihlstedt quizzes you with eight possible approaches for engaging wealthy donors; Nick Ellinger dives into donor retention; and we talk about how tragedies can spur charitable giving...
Passion for mission, also known as the dissatisfaction with the status quo, is often described as the driver for what brings individuals to a nonprofit board. But remember, a board consists of individuals, and while years of service can often result in an aligned board being clear about values and interests, a “Theory of Change” exercise is an efficient and effective process and resultant tool for developing a collective “term of agreement...
Once the leaves begin changing colors, we know that we’re entering the fall season, which also means we’re at the cusp of the most exciting—and generous—time of the year. The holiday season is kicked off with the most playful of them all: Halloween, where children, and adults alike, engage in ghoulish activities...
The term “cult of personality” tends to conjure dramatic images of political or religious leaders influencing the masses. It seems grandiose and powerful. Cult of personality has varied definitions, but they all basically boil down to this: The situation that arises when an individual person gains intense loyalty from a group of people from the sheer force of his or her personality...
We watched in horror as Charlottesville, Va., erupted into violence this past week. Otis graduated from the University of Virginia (UVA) in 1979. There, he met the Dalai Lama, he met students of diverse backgrounds, he played basketball on a diverse team and he became a Buddhist…
“Fundraising is both a science and an art,” says M. Gasby Brown of Bridge Philanthropic Consulting, one of the nation’s foremost fundraising firms. “It is great to give strategy,” adds her partner, Dwayne Ashley, “but an organization needs money coming in the door. If you don’t drive that result, nothing else matters.” Before Brown and…
Your organization has no cute kids, puppies or people that you regularly serve. But you keep hearing that you’re supposed to share those “mission moments” about real people to engage your community. How does sharing powerful stories work for you?...
Thyngs, the mobile proximity platform, has added PayPal to its payment options for charities taking cashless mobile donations via its platform. PayPal will be added as a new core payment method for charities using its tap-and-scan cashless donation solutions on items, such as collecting boxes and direct mail, and in-person. The integration will streamline donation…
A strong social media strategy can be a fantastic tool to enhance a nonprofit’s online presence. Authenticity is critical when using this platform, because social media is about connecting donors and prospects with the organization’s mission. Nonprofits need to humanize their social media message, so the audience can effectively connect with your organization...