Strategic Planning

5 Best Practices for Converting Volunteers to Donors
September 12, 2017 at 11:38 am

It is not a secret that nonprofits need volunteers and donors to achieve their goals and carry out their mission. The question is, is your organization focusing on the volunteer base that you already have? Many nonprofits do not know that the line between their volunteers and donors is very thin.  The value of a…

How Nonprofits Can Work With Competitors For Better Results
September 11, 2017 at 9:43 am

As my company wrapped up its recent 30th anniversary celebration, I had a chance to reflect on how things evolve over time. My father put us on a path at the outset, and though our scope and goals have changed since then, our commitment to giving back and our deep ties to the nonprofit sector…

The Nonprofit Sector Must Move From Transaction to Collaboration
September 8, 2017 at 9:29 am

This summer, I spent three days at The Collaborative, an event that brings together the best and brightest from the nonprofit world (a video is at end of this story). Across all of the panels, I attended and the conversations I had, one theme stuck out: Too often it feels like funders and nonprofits are…

#NPPTrendingNow Ep. 16: 3 Tips for Effective Multi-Dimensional Segmentation
September 8, 2017 at 9:20 am

Welcome back to #NPPTrendingNow, a weekly video series where NonProfit PRO Editor-in-Chief Nhu Te breaks down the top three coveted stories of the week. Here's what we've got going on for you this week: Nonprofit HR's newly released report on nonprofit talent and culture practices; three tips for effective multi-dimensional segmentation; and Social Solutions' new report on what funders are looking for in nonprofit organizations...

Every Nonprofit Pro Needs a Dashboard
September 8, 2017 at 9:06 am

I was not into cars growing up, except for one beautiful late 1950’s Dodge that had the greatest speedometer ever. That speedometer showed green, yellow or red colors as perfect indicators of the speed of the car as it went faster. I have always remembered that color indicator tool that I use for dashboards today. Besides cars, should dashboards be used in business to denote performance?...

10 Awesome Marketing Ideas for Nonprofits
September 7, 2017 at 1:07 pm

Finding new ways to reach volunteer and donor prospects can be challenging in the nonprofit marketplace. There are many nonprofits competing to catch the attention of your organization's prospects. In the U.S. alone, there are over 1.5 million nonprofits trying to gain exposure and live out their mission...

Have a Volunteer Engagement Strategy
September 6, 2017 at 12:45 pm

Does your organization have a volunteer engagement strategy? Engaging volunteers takes an investment of time and also yields incredible benefits. It’s the time, treasure and talents: Research shows that people who volunteer donate five times more than those who do not volunteer. People give greater gifts to where they volunteer...

#NPPTrendingNow Ep. 15: Here's Why You Need to Take Advantage of Google Ad Grants
September 1, 2017 at 10:27 am

Welcome back to #NPPTrendingNow, a weekly video series where NonProfit PRO Editor-in-Chief Nhu Te breaks down the top three coveted stories of the week. Here's what we've got going on for you this week: Kayla Matthews shows you how to use Google Ad Grants, Gary Wohlfeill dives into social fundraising and Jason Lewis discusses employee vs. employee job expectations...

How to Use Crowdsourcing to Work Smarter in Your Nonprofit
August 31, 2017 at 12:26 pm

So much of what a nonprofit does revolves around reaching out to people for money or volunteering. However, there are other ways to leverage the crowds out there who are looking to do their part in helping others. That's exactly how the movement known as crowdsourcing really took off. Although crowdfunding falls into the category…

Could Everyone Be Getting Social Fundraising Wrong?
August 29, 2017 at 10:19 am

We often hear it called “peer-to-peer,” “crowdfunding” and a few other things. Social fundraising is definitely being talked about in both the nonprofit and direct giving space a lot these days. But as I read through post after post, a thought occurred to me: What if everyone is sort of “missing it” with social fundraising? There seems to be something larger here that nobody is really talking about...