Web Design
May 2, 2016 at 10:41 am
When website visitors arrive at your nonprofit donation page, you have seconds to turn that donor from a well-intentioned visitor to a donor. Whether donors arrive via email, social media or your blog, your nonprofit donation page needs to be banging all eight cylinders. Or, at least seven. Elevation recently published this snazzy infographic running down seven…
April 25, 2016 at 11:16 am
If the idea of doing any type of cleaning makes you want to scream, just think of how much better you feel when it’s done. Your house sparkles, and it can be cathartic to get rid of old clothes and shred paperwork you’ve had since the Clinton administration...
March 31, 2016 at 10:25 am
Whenever anyone downloads our nonprofit website guide, that person gets an email from me asking for the biggest wish for his or her organization’s website. It’s fun to see what different organizations are working on, plus it’s a great way to keep a pulse on what’s weighing heavy on nonprofit workers when it comes to…
March 22, 2016 at 9:50 am
So you’re getting some traffic to your online donation page, but the donations aren’t quite rolling in. What gives? There are a few common reasons why prospective donors ditch your donation page or don’t give as much as you might like them to. Here are 10 ways that you can optimize your online donation page…
March 10, 2016 at 11:09 am
Social media may be a "big miss" for nonprofits. That is according to the Nonprofit Social Media Scorecard by Dunham and Co. and the Marketing Support Network. Despite all the advice available on the Internet, webinars, books, and the shouting of various consultants, it appears that nonprofits have only gotten part of the message about social…
March 3, 2016 at 10:19 am
Quick: You have just a few seconds to catch your audience’s attention, inspire and educate them, and then offer a call to action. Internet users are fickle, busy and they don’t have time to waste. That’s partly why video marketing is so popular—it’s a highly effective engagement tool. According to Visually, a video on a…
February 22, 2016 at 10:24 am
Your nonprofit can have the most amazing website on the planet, but if nobody can find you, it’s just going to sit there to the sound of crickets. It’s true. You’ll get no visitors, no engagement, no action. That’s why it’s vital to use SEO best practices and optimize the content on your website for…
February 10, 2016 at 10:58 am
When potential donors hit your website, the design should lead them easily to and through the donation process. Your main goal is to make the giving experience straightforward and boost the commitment level of someone who is thinking of donating. At the most basic level, you should have a button on your website that takes…
February 1, 2016 at 11:07 am
Ah, the age-old debate: Should we feature a pop-up ask on our nonprofit website or not? I have a problem with this question though. I don’t think it’s the right question to ask. It’s not whether or not you should have a pop-up ask; it’s what should you be asking for?...
January 15, 2016 at 10:04 am
When it comes to your nonprofit’s website, landing pages may be the single most important thing for you to be concerned about this year. They’re critical for many reasons, including SEO—so let’s start with the basics. What Are Landing Pages? Landing pages are the pages on your website that ask visitors to take a specific…
